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GroundTruth · 1 month ago

Account Executive - Location-Based AdTech

United States

Full-time

Remote

Entry, Mid Level

$100K/yr - $130K/yr

1+ years exp

GroundTruth is an advertising platform that leverages real-world consumer behavior for effective marketing. They are seeking an Account Executive to drive revenue through new business sales and manage existing accounts, while effectively communicating the company's capabilities to clients.

AdvertisingAnalyticsMarketingMobileMobile Apps

Responsibilities

Drive revenue by generating new business sales through agencies and client directs while maintaining and growing a handful of running accounts that are part of your custom territory/book of business

Constantly build a pipeline of leads throughout the entire sales cycle (new business focus)

Communicate GroundTruth capabilities, differentiators and the entire product suite effectively to clients through various means (email, phone, in-person, conferences, networking event, etc.)

Hold at least 5 meetings a week with a focus on the “Pitch a day” mentality

Meet or achieve sales quotas on a monthly/quarterly basis according to sales plan set by VP

Meet all deadlines set by leadership to ensure proper information is effectively shared

Be a team player – contribute during team meetings, share market/product knowledge with larger team and step up to help team members when in need

Respond to clients within 24hrs of email/phone call, the sooner the better

Accurately maintain a forecast for team spreadsheets and opportunity pipeline

Qualification

Sales experienceMobile ecosystemSalesforceEffective communicationRFP completionNetworking abilityTime managementAttention to detailMSFT product suiteMediaOcean/PrismaExpensifyClearslideZOOMSlackLIST/WinmoSellerCrowdMedia Radar

Required

Bachelor's degree in Advertising, Marketing, Business or similar relevant field preferred, but not required

1-3 years years of relevant sales experience at an agency, media sales company or general account selling

Strong communication skills (in-person/on-the-phone presentations, email and general day-to-day in the office and with clients)

Effective time management skills and the ability to multi-task are imperative in this extremely fast-moving role

Strong attention to detail in all aspects of the business

Go-getter mentality – ability to find new business (hot/cold leads), maintain and grow current business and constantly curate of pipeline of potential business

Understanding of the mobile ecosystem and the various players in the space (location-based, attribution partners, programmatic, rich media providers, etc.)

Ability to effectively and strategically complete RFP's for clients in various verticals, proactively pitch strategic ideas to best serve your client's needs

Strong ability to “close” or ask for the business after each pitch

Technical skills: Salesforce, MSFT product suite, MediaOcean/Prisma, Expensify, Clearslide, ZOOM, Slack, The LIST/Winmo, SellerCrowd, Media Radar

Managing performance - setting clear, measurable personal goals that can be used by manager to gauge success and provide a path for future growth

Collaborator – ability to effectively work with various people and departments within the company

“Always Be Closing” - asking for the business or next meeting at the end of every point of contact with the client

Results Driven – revenue/account growth, client satisfaction

Willingness and desire to quickly learn the landscape and continuously develop and hone skills as you progress

Strong networking ability