Visual Edge IT · 6 days ago
Digital Marketing Strategist (Search & AI)
United States
Full-time
Remote
Mid Level
4+ years expVisual Edge IT is a company that empowers businesses by harnessing technology for success. They are seeking a Digital Marketing Strategist (Search & AI) to lead their brand's visibility in the evolving landscape of search and AI technologies, focusing on organic growth and effective digital strategies.
Information ServicesInformation TechnologyService Industry
Hiring Manager
Logan Mark
Responsibilities
Own and execute a comprehensive SEO and AEO (Answer Engine Optimization) roadmap that drives organic visibility, traffic, and engagement across digital channels
Conduct in-depth technical SEO audits, including crawl analysis, log file reviews, and Core Web Vitals assessments, identifying issues and managing remediation efforts with development teams
Optimize website architecture and internal linking to improve crawl efficiency, indexability, and overall site performance
Develop and implement structured data (JSON-LD Schema.org markup) to enhance eligibility for featured snippets, knowledge panels, and AI parsing
Partner with content creators to design “answer-first” content strategies that position our resources as authoritative responses for both search engines and AI chatbots
Continuously analyze performance data using tools like Google Search Console, SEMrush, and GA4 to identify trends, opportunities, and actionable insights
Build and maintain dashboards that clearly communicate organic performance metrics and their business impact to stakeholders
Monitor search engine algorithm changes and AI search platform updates (Google SGE, Bing AI, etc.), adjusting strategies to stay ahead of competitors
Experiment with emerging AI-driven discovery channels, testing how generative AI surfaces and ranks information to inform future optimizations
Collaborate cross-functionally with developers, designers, and marketing leads to ensure SEO and AI-readiness are baked into every digital initiative
Qualification
Required
Minimum of 4 years in a technical or strategic SEO role, with demonstrated success driving measurable organic growth
A bachelor's degree in marketing, computer science, communications, or a related field—or equivalent hands-on experience that demonstrates mastery in this space
Expertise with key SEO tools, including Google Search Console, Screaming Frog, Ahrefs, SEMrush, or similar platforms
Proven ability to architect and deploy structured data markup for rich results and enhanced visibility
Strong understanding of HTML, CSS, JavaScript, and how these technologies impact SEO performance
Ability to analyze and interpret large datasets to translate findings into actionable marketing strategies
Deep curiosity about the evolving relationship between AI and search, with ideas or experience optimizing for AI-driven platforms
Experience building dashboards or reporting systems that connect organic metrics to conversion and ROI outcomes
Excellent communication skills and the ability to work fluidly between technical teams and creative marketing teams
Benefits
Work-Life Balance
PTO
Nine paid holidays per year
Multiple plans to choose from to fit your individual needs
Medical
HSA
Dental
Vision
Short-term disability
Long-term disability
Voluntary life insurance
Employee assistance program
Wellness programs
$50k life insurance policy at no cost to our team members
401k program
Employer match benefit
Company
Visual Edge IT
Visual Edge IT provides professionally managed IT services.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
$40MKey Investors
Encina Capital Partners
2023-07-27Debt Financing· $40M
Leadership Team
James Hwang
Chief Executive Officer and Member Board of Directors
Monica Vinay
Chief Financial Officer
Recent News
2025-07-02
SecurityWeek
2025-01-22
2023-08-25
Company data provided by crunchbase