Mindgruve · 2 weeks ago
Retail Marketing Coordinator
Lexington, KY
Full-time
Onsite
Entry Level
1+ years expMindgruve is a global digital agency recognized for its rapid growth and commitment to marketing and digital transformation. The Retail Marketing Coordinator plays a critical support role in executing retail marketing initiatives, collaborating closely with various teams to ensure effective marketing program execution and in-store activations.
AdvertisingAnalyticsBrand MarketingDigital MarketingDigital MediaE-CommerceEmail MarketingMarketingPredictive AnalyticsSEO
Responsibilities
Support the Retail Activation Manager in creating, managing, and deploying in-store marketing materials for new product launches across all brands
Assist in the development of retailer-specific POP and in-store experiences tailored to key accounts
Measure, monitor, and optimize POP development and deployment processes for efficiency and effectiveness
Coordinate with vendors and suppliers to manage production timelines, resolve inventory shortages, and fulfill expedited requests or cancellations
Maintain oversight of POP inventory levels and ensure timely replenishment or redistribution to meet retailer demand
Partner with Customer Marketing Managers to execute retail account-specific marketing plans that align with national campaigns, promotional calendars, and product launches
Work with Sales Managers to develop and communicate retail account contest rollouts and promotional activations
Collaborate with internal teams and external agencies to ensure delivery of on-time marketing assets (print, digital, and in-store)
Support the implementation of retail programs that drive brand visibility and share of voice in top retail accounts
Provide reporting and insights on campaign performance, POP effectiveness, and marketing spend
Coordinate periodic business reviews with POP vendors and other key partners
Monitor and report on POP spending and ensure alignment with budgetary guidelines
Manage the classification and grouping of inventory and non-inventory materials
Ensure timely and accurate Accounts Payable processing for vendors and suppliers
Qualification
Required
Bachelor's degree in Marketing, Communications, Business, or related field, or equivalent work experience
1–3 years of experience in marketing, customer marketing, retail activation, or shopper marketing
Strong business acumen and analytical skills with the ability to make holistic, data-driven decisions
Proven project management and vendor coordination skills; able to manage multiple priorities simultaneously
Excellent written and verbal communication skills with strong attention to detail
Demonstrated ability to build relationships and collaborate effectively across teams and with external partners
Working knowledge of marketing fundamentals, retail channel dynamics, and campaign management
Proficiency in Microsoft Office (Word, Excel, PowerPoint)
Ability to create structure and process in dynamic environments and adapt to new situations with agility
Willingness to travel occasionally (approximately 5-10%) for sales or marketing events
Strategic, proactive thinking who can translate marketing plans into actionable execution
Exceptional organization and detail-orientation with a strong sense of urgency
Curiosity, solutions-driven mindset, and motivation to deliver high-quality work in fast-paced settings
Collaboration and professionalism, maintaining confidentiality and brand integrity in all interactions
Interest in both traditional and digital retail marketing channels
Preferred
Experience with marketing or inventory management tools
Bilingual in Spanish and/or Portuguese
Benefits
Medical insurance
Dental insurance
Vision insurance
Flexible spending account
Voluntary life and accident plans
401(k) retirement plan with matching
Company
Mindgruve
Mindgruve is a modern media, commerce, and data technology company.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Chad Robley
Chairman & Chief Executive Officer
Rachel Gigli
Senior Vice President, Global Client Experience
Recent News
2025-05-07
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