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CROSSMARK · 2 days ago

Insights Analyst

St Cloud, MN

Full-time

Hybrid

Mid Level

$52K/yr - $65K/yr

3+ years exp

CROSSMARK is a part of Acosta Group, specializing in connecting leading brands with shoppers through strategic merchandising and data-driven insights. The Insights Analyst will leverage various tools to conduct high-quality analyses, optimize assortment planning, and develop actionable recommendations to drive client success.

Brand Marketing

No H1B

Responsibilities

Utilize Blue Yonder (formerly JDA), CKB, retailer POS data, and reporting tools to support space management initiatives by conducting in-depth analysis and delivering actionable insights

Evaluate item performance, optimize assortment strategies, and support store clustering through the space planning process, effectively communicating findings to drive client-focused solutions

Strong analytics, insights, presentation, and storytelling skills

Build, update, and refresh weekly and monthly dashboards (weekly POS + monthly category recaps)

Participate in the development of space presentations incorporating syndicated data and other sources of data that address business issues

Keep abreast of the client’s KPIs, strategies, innovation, and other important information

Build advanced analytics capabilities: Develop sophisticated analytical tools and techniques such as regression analysis and experimental design

Lead strategic business planning: Direct planning across areas like category and space management, product and promotion evaluation, trade fund analysis, and resource allocation

Provide leadership and operational support: Partner with and potentially lead analyst teams and support the Director and Management in strategic planning efforts

Enhance business operations: Create consultative insights and presentations aimed at driving increased sales

Manage data resources: Oversees the use of both syndicated and non-syndicated data to support business decisions. Utilize POG software tools for creation of customer POGs

Develop and share best practices: Identify effective strategies and disseminate them across teams to improve performance

Support sales operations: Collaborate with clients, sales executives, and business partners to align analytics with sales initiatives

Leverage CROSSMARK capabilities: Understand internal processes and recommend data-driven actions to boost revenue

Qualification

Blue YonderSpace planningPlanogram creationSyndicated data analysisMicrosoft applicationsAnalytical techniquesConsultative skillsCommunication skillsPresentation skillsStorytelling skills