Kobie · 2 months ago
Director, Strategic Consulting
St. Petersburg, Florida
Full-time
Hybrid
Director/Executive
10+ years expKobie Marketing is a national top workplace recognized for its innovative approach to loyalty solutions. As a Director of Strategic Consulting, you will lead loyalty consulting efforts, design and optimize programs, and provide actionable recommendations to enhance client relationships and drive enterprise value.
Loyalty ProgramsMarketing
Responsibilities
Serve as a trusted partner to clients, designing, evolving, and optimizing loyalty, retention, or engagement programs (for B2C or B2B) that align with broader business goals
Partner with cross-functional Kobie teams to drive strategic client roadmaps
Provide actionable recommendations and loyalty strategies that align with clients’ business objectives and customer needs
Synthesize research and data analysis into insights and recommendations for senior-level clients
Create briefs and playbooks to guide the execution of CX, marketing communications, technology, and data delivery
Develop hypothesis-based learning agendas to inform test-and-learn activities
Communicate fact-based, defensible points of view effectively to internal and external stakeholders
Monitor and apply relevant market research, industry trends, and best practices
Publish internal and external POVs, case studies, and frameworks
Oversee scope and deliverables for multiple projects and/or clients, ensuring on-time and on-budget delivery
Qualification
Required
Bachelor's degree and prior loyalty marketing experience required
10+ years of experience in marketing, loyalty, customer engagement, or consulting
Demonstrated experience in loyalty / engagement or CRM consulting (B2C and/or B2B)
Proven experience in the design, implementation, and evolution of loyalty programs, ensuring they effectively engage customers and drive business results (either B2C or enterprise / B2B)
Experience across at least two verticals (e.g. financial services, travel, entertainment, telecom, B2B services) and ability to adapt frameworks across sectors
Deep understanding of loyalty and/or marketing best practices (rewards earn and redemption, liability management, CRM, digital marketing, CX)
Ability to become a trusted advisor to clients through the use of soft skills and thoughtful, strategic recommendations
Efficiently aligns time, budget, and stakeholders to achieve quality outcomes that match organization priorities
Comfortable working independently on tough assignments
Possesses strong presence and gravitas
Proactively seeks ways to advance skills
Analyzes situations with critical thinking to develop and implement solutions in a high-ambiguity, fast-paced environment
Invites diverse perspectives and shares ownership and visibility
Preferred
Ideal candidate will have category knowledge in Retail with additional experience in one or more verticals: retail, consumer products, financial services, or travel and hospitality
Preferred candidate will have experience with global loyalty programs using programmatic and non-programmatic approaches
Preferences also include candidates with Cobrand, Multi-brand, and/or Paid Program experience
Benefits
Flexible Time Off to recharge when needed
Nine Company-Wide Holidays
A diverse suite of benefits prioritizing your growth, development, and personal well-being
Company
Kobie
Kobie is a global, market-leading, end-to-end loyalty solutions provider for the world’s most successful brands.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Jean-Louis Casabonne
Chief Financial Officer
Marti Beller
President
Recent News
Morningstar.com
2025-12-11
Company data provided by crunchbase