Ekho · 2 months ago
Founding GTM
New York City HQ
Full-time
Onsite
Entry, Mid Level
$90K/yr - $120K/yr
2+ years expEkho is deploying a Tesla-like, end-to-end vehicle commerce platform across the industry, and they are seeking a Founding GTM to operationalize their outbound go-to-market efforts. The role involves building pipeline, executing outbound campaigns, and converting qualified prospects into paying customers while working closely with the CEO and GTM engineer.
App MarketingAutomotiveMarketplace
Responsibilities
Own the full GTM funnel — from cold outreach to signed deal — while helping build the early playbook for dealer and OEM sales
Generate and manage outbound pipeline using a mix of channels (email, phone, LinkedIn, events) and tools (Clay, HubSpot, Zapier)
Research and prioritize prospects by vertical, region, and digital maturity; develop hypotheses and outreach strategies for each
Qualify inbound leads and conduct discovery to identify strong fit and urgency
Lead high-impact demos and pitches, tailoring Ekho’s story to each dealership’s workflow, incentives, and pain points
Collaborate with leadership to refine outbound processes, messaging, and CRM hygiene as we scale
Analyze performance — pipeline metrics, outreach effectiveness, conversion data — to inform GTM improvements
Represent Ekho at conferences and dealer events, driving top-of-funnel engagement through in-person relationships
Continuously experiment with new messaging angles, channels, and automation tools to increase efficiency and learning velocity
Qualification
Required
2–4 years of full-cycle sales experience (SDR → AE or hybrid outbound role) at a high-growth startup, ideally SaaS or usage-based, selling into 'real economy' industries (e.g. automotive, logistics, manufacturing, retail)
Proven outbound excellence — disciplined, resilient, and unafraid to cold call or creatively break through to busy decision-makers
Fluent communicator — can think on your feet, frame complex ideas simply, and build trust quickly over the phone, on video, and in person
Intellectually sharp and curious, with the ability to parse imperfect data, identify patterns, and prioritize accounts using commercial instinct and logic
Analytical and structured, comfortable balancing pipeline activity with strategic focus on high-probability opportunities
Charismatic and persuasive, capable of leading a room and representing Ekho with warmth and polish
Strong negotiator who can earn trust, navigate pricing and process discussions, and close deals independently
Excellent storyteller and writer — clear, eloquent, and compelling in both conversation and written materials
Confident in-person presence at dealership and industry events; comfortable initiating conversations and building relationships live
Driven and adaptable, with a founder-like sense of ownership and ability to create structure amid ambiguity
Proficiency in Sheets/Excel and HubSpot; experience with tools like Clay, Apollo, and Zapier a plus
BA/BS degree or equivalent experience
Preferred
Experience selling into dealership, franchise, or brick-and-mortar verticals (e.g., automotive, powersports, golf carts, marine)
Familiarity with dealer operations — floorplan financing, F&I, CRM/DMS workflows, or similar operational systems
Exposure to SMB or field software such as Toast, ServiceTitan, or Lightspeed
Evidence of competitive drive and poise under pressure — e.g., athletics, debate, consulting, or finance backgrounds
Cultural fluency or regional understanding of dealership markets (U.S. or international)
Benefits
Competitive compensation and meaningful equity
Health, dental, vision insurance
401k
Free lunch and dinners
Annual team offsite
Company
Ekho
Ekho turns your dealer website and showroom into a unified, automated sales engine.
11-50 employees
Funding
Current Stage
Early StageTotal Funding
$15.5MKey Investors
Activant CapitalY Combinator
2025-07-08Series A· $15M
2022-08-22Pre Seed· $0.5M
Leadership Team
Christopher Howard
Co-Founder
Rowan Mockler
Co-Founder
Recent News
alleywatch.com
2025-07-14
alleywatch.com
2025-07-14
Company data provided by crunchbase