WIN Home Inspection · 2 months ago
Senior Marketing Specialist (Growth & Conversion) (100% Remote – Chicago Area Preferred)
United States
Full-time
Remote
Mid, Senior Level
3+ years expWIN Home Inspection is seeking a Senior Marketing Specialist to build and optimize campaigns that drive growth. In this hands-on role, you will create high-performing email campaigns, landing pages, and digital content to attract new franchisees and clients while collaborating with a full-stack marketing team.
Real Estate
Responsibilities
Design, build, and optimize email marketing campaigns that engage and convert
Develop landing pages and web content that resonate with prospects and drive leads
Continuously refine campaigns through A/B testing, analytics, and conversion tracking
Partner with internal specialists in SEO, paid media, and design to create integrated campaigns that perform
Apply best practices in copywriting, digital engagement, and conversion optimization to maximize results
Stay on top of digital marketing trends and competitor strategies, bringing new ideas forward
Report on campaign performance with clear recommendations for improvement
Qualification
Required
3–6 years of hands-on experience in digital marketing, with a focus on email campaigns, landing pages, and conversion-driven content
Demonstrated ability to own projects from start to finish - strategy, execution, testing, optimization
Strong skills in marketing automation tools (HubSpot, Mailchimp, or similar)
Experience with website CMS tools (WordPress, Webflow, or similar)
Familiarity with analytics and reporting tools (Google Analytics, HubSpot, etc.)
Exceptional writing and editing skills — persuasive, clear, and engaging
Competitive, proactive, and wired to show measurable results
Preferred
Bonus: experience marketing in a franchise or B2B services environment
Benefits
Competitive pay
Health/dental/vision insurance
401(k) with match
Generous PTO and holidays
Paid parental leave
Ongoing professional development
Company
WIN Home Inspection
Actionable Insights for Every Home.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2018-11-13Acquired
Leadership Team
Geoff Wilson
Owner/CEO
Praful Mittal
CEO
Recent News
2023-01-10
Company data provided by crunchbase