Profound · 2 months ago
GTM Strategy & Operations
New York City
Full-time
Onsite
Entry, Mid Level
$120K/yr - $200K/yr
2+ years expProfound is an NYC-based AI startup focused on enhancing brand visibility in AI platforms. In the GTM Strategy & Operations role, you will manage systems and insights to support the go-to-market engine, working closely with Sales, Marketing, and Finance to drive growth efficiently.
AnalyticsArtificial Intelligence (AI)SEO
Responsibilities
Own GTM business metrics reporting in order to drive better decision making: sales productivity, rep attainment, market analysis, etc
Sales incentive & comp planning. You’ll model sales incentives and ensure reps are paid accurately & on time
Lead flow prioritization and optimization
Segmentation and territory analysis to drive focus on strategic accounts
Partner with leadership to forecast pipeline, revenue, and productivity with precision and accountability
Design and maintain dashboards and analytics frameworks that enable data-driven decisions across Sales and Marketing
Identify and implement process and tooling improvements across the GTM tech stack (CRM, reporting, lead routing, attribution)
Collaborate cross-functionally with Finance, Product, and Marketing Ops to align on targets, coverage models, and reporting definitions
Translate data into clear insights and recommendations that improve sales efficiency and go-to-market strategy
Qualification
Required
2–4 years of experience in GTM, Revenue, or Sales Operations, with strong analytical and modeling skills
Proven experience with CRM and reporting tools (e.g., Salesforce, HubSpot, Looker, Tableau, or equivalent)
Deep understanding of sales compensation, pipeline analytics, and territory design
Highly analytical — you love digging into data to find patterns, trends, and opportunities
Comfortable translating data into insights that influence decision-making across leadership
Excellent communicator and collaborator; you work cross-functionally with Sales, Marketing, and Finance
Preferred
experience supporting fast-growing, early-stage SaaS or AI companies
exposure to SQL or advanced data visualization tools
Benefits
Equity
A full range of benefits and perks
Company
Profound
Profound is an AI visibility and content optimization platform that that helps brands optimize their visibility in generative AI search.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$58.5MKey Investors
Sequoia CapitalKleiner PerkinsSaga Ventures
2025-08-12Series B· $35M
2025-06-18Series A· $20M
2024-08-13Seed· $3.5M
Leadership Team
James Cadwallader
Co-Founder, CEO
Dylan Babbs
Co-founder, CTO
Recent News
Company data provided by crunchbase