Young Entertainment · 3 months ago
YouTube Growth Strategist
Young Entertainment is a fast-growing digital magazine focused on youth culture and entertainment. They are seeking a YouTube Growth Strategist to implement strategies that increase visibility, drive subscriptions, and grow their community of engaged viewers on their YouTube channel.
Entertainment
Responsibilities
Develop and Implement Growth Strategies: Craft data-driven, actionable strategies to increase our subscriber count and grow our YouTube channel’s reach
SEO Optimization: Optimize video titles, descriptions, tags, and thumbnails for YouTube’s search algorithm to improve video discoverability and boost CTR (Click-Through Rate)
Content Strategy: Work closely with our content team to develop video ideas that align with audience interests, viral trends, and popular entertainment topics
Maximize Engagement: Create and manage engagement strategies that keep our audience connected, including comments, polls, and interaction through YouTube Stories and community posts
Analytics & Reporting: Use YouTube Analytics to track performance, identify growth opportunities, and provide regular reports on subscriber growth, watch time, and engagement
Cross-Promotion: Leverage other social media platforms (Instagram, Twitter, TikTok) to drive traffic to the YouTube channel, and explore collaboration opportunities with influencers or other YouTubers
Audience Retention: Identify ways to improve audience retention and average view duration on our videos. Implement strategies for encouraging repeat views and higher engagement on our videos
Stay on Top of Trends: Continuously monitor and incorporate trending topics in pop culture, entertainment, and viral content to keep our channel fresh and engaging
Qualification
Required
Proven Experience Growing YouTube Channels: You have a track record of growing YouTube channels (preferably in entertainment, pop culture, or similar niches), with a strong understanding of what drives growth
In-Depth YouTube SEO Knowledge: You know how to maximize YouTube's algorithm to improve visibility, from title optimization to tags and thumbnail creation
Passion for Youth Culture & Entertainment: You're plugged into the latest trends, viral moments, and hot topics in pop culture, and understand what resonates with Gen Z and Millennial audiences
Data-Driven Approach: You're comfortable using YouTube Analytics and other tools to track performance and make informed decisions to improve growth
Creativity & Collaboration: You thrive in a team environment, offering creative ideas and solutions for growing the channel and keeping content fresh
Strong Communication Skills: You can engage with our audience in a fun, authentic way that aligns with the YoungEntMag voice and tone
Preferred
Experience with paid YouTube ads or video promotions to boost visibility
Experience with social media content creation and growth strategies (Instagram, TikTok, etc.)
Knowledge of tools like TubeBuddy, VidIQ, or Social Blade
Familiarity with video editing software or an understanding of video production is a plus
Benefits
Flexible Remote Work
Growth Opportunity
Company
Young Entertainment
Young Entertainment is a media company that talks about what's happening in the world of books, movies, television, theater and music for passionate young adults who want more than the typical gossip and trend chasing content that drives the entertainment media space forward today.