Renuity · 3 days ago
Senior Software Engineer (MarTech)
Renuity is a leading home improvement services business headquartered in Charlotte, NC, focused on redefining the home improvement experience. The Senior Software Engineer (MarTech) will support integrations between internal lead management systems, data pipelines, and third-party marketing platforms to enhance Renuity’s marketing technology ecosystem.
ConsumerResidentialService Industry
Responsibilities
Design, build, and maintain full stack applications and integrations across our marketing technology ecosystem
Develop and extend backend services written in Ruby on Rails and Go that support lead management, tracking, and data synchronization workflows
Contribute to modern front-end applications (Next.js, React, TypeScript) that enhance marketing and analytics user experiences
Integrate internal systems with third-party marketing platforms through APIs, webhooks, and data pipelines
Implement and maintain robust data flows between paid media, lifecycle marketing, call tracking, and analytics platforms
Collaborate closely with analytics engineers and marketers to ensure accurate tracking, attribution, and data quality across all digital channels
Write clean, maintainable, and testable code with a focus on reliability and scalability in production environments
Monitor, debug, and optimize application performance using modern observability tools and logging frameworks
Participate in code reviews, knowledge sharing, and architectural discussions within a small, fast-moving team
Contribute to automation and DevOps practices, including CI/CD pipelines, containerized deployments, and cloud configuration in Azure
Translate marketing and business requirements into technical solutions that improve lead quality, conversion tracking, and operational efficiency
Qualification
Required
5+ years of professional experience as a full stack or backend software engineer, ideally within a data-rich or marketing-driven environment
Strong proficiency in at least two of the following: Ruby on Rails, Go, TypeScript/JavaScript, or modern React frameworks (Next.js preferred)
Proven experience integrating APIs, building ETL workflows, or working with event-driven systems that connect multiple platforms
Solid understanding of relational databases (PostgreSQL, SQL Server, or similar) and ORM frameworks
Familiarity with containerized development and deployment (Docker, GitHub Actions, or equivalent CI/CD systems)
Working knowledge of cloud infrastructure (Azure preferred, but AWS or GCP experience acceptable)
Experience designing, testing, and maintaining RESTful or GraphQL APIs for both internal and external use
Strong understanding of digital marketing concepts such as attribution, campaign tracking, lifecycle automation, and data quality assurance
Comfortable working with analytics engineers and marketing teams to interpret data and validate end-to-end performance tracking
Demonstrated ability to debug complex data flows and ensure system reliability across asynchronous processes
Curious, pragmatic, and collaborative — able to balance short-term problem solving with long-term architectural improvement
Preferred
Next.js preferred
Company
Renuity
Renuity is a certified local home improvement providers throughout the U.S. It is a sub-organization of Titan Holdings.
Funding
Current Stage
Late StageTotal Funding
unknown2024-06-03Acquired
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