New Balance · 3 months ago
Senior Global E-Commerce Analyst
New Balance is a company that has empowered people through sport and craftsmanship since 1906. They are seeking a Global E-Commerce Senior Analyst to drive data-informed decisions across their global ecommerce ecosystem, focusing on commercial performance and consumer experience enhancements on newbalance.com.
ApparelConsumer GoodsE-CommerceShoesSporting Goods
Responsibilities
Own the reporting and analysis of global ecommerce KPIs including traffic, conversion, AOV, revenue, etc
Partner with Digital Product & Engineering teams to develop and maintain dashboards using Power BI, GA4, Content Square, and other analytics tools
Translate complex data into clear, actionable insights for global and regional stakeholders
Champion 1st- and 3rd-party consumer data to set benchmarks and compare performance to industry standards
Analyze operational metrics such as site speed, checkout flow, and fulfillment rates to identify friction points
Support A/B testing and experimentation to validate new features and UX enhancements
Partner with Digital Product & Engineering to set requirements for tagging and data capture processes to ensure accuracy and completeness
Partner with regional insights & analytics teams to understand local trends and tailor insights accordingly
Share best practices and foster a culture of data literacy and experimentation
Support training initiatives to improve end-user experience with analytics tools and dashboards
Support migration and standardization of reporting across Retail and Ecommerce channels
Qualification
Required
Bachelor's degree in Marketing, Business Analytics, or a related field preferred
5+ years of experience in digital analytics, ecommerce, or consumer insights
Advanced proficiency in Google Analytics (GA4) and Power BI required
Experience with tag management systems (e.g., Tealium, GTM) and A/B testing tools (e.g., Optimizely)
Strong storytelling skills with data and ability to influence cross-functional teams
Passion for consumer behavior and digital experience optimization
Collaborative mindset and ability to thrive in a fast-paced, global environment
Preferred
Content Square and Salesforce preferred
Familiarity with SQL, Python, or R preferred
Benefits
Comprehensive traditional benefits package including three options for medical insurance as well as dental, vision, life insurance and 401K
Online learning and development courses
Tuition reimbursement
$100 monthly student loan support
Various mentorship programs
Yearly $1,000 lifestyle reimbursement
4 weeks of vacations
12 holidays
Generous parental leave
Company
New Balance
New Balance is a sports footwear and apparel brand that sells sneakers, shoes, and fitness clothing online and in retail stores.
H1B Sponsorship
New Balance has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (5)
2024 (5)
2023 (3)
2022 (5)
2021 (5)
2020 (5)
Funding
Current Stage
Late StageTotal Funding
$0.08MKey Investors
Massachusetts Life Sciences Center
2020-10-15Grant· $0.08M
Recent News
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