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HoYoverse · 2 months ago

Brand Marketing Specialist- ID

United States

Full-time

Remote

Senior Level

5+ years exp

HoYoverse is committed to providing immersive virtual world experiences to players around the world. The Brand Marketing Specialist will engage in local marketing of games and IP products, promote brand awareness, and implement marketing campaigns tailored to local user characteristics.

E-Commerce PlatformsVideo Games

Comp. & Benefits

H1B Sponsor Likely

Responsibilities

Engage in the local marketing of our games and IP products, promote brand awareness, and acquire users by planning and implementing online and offline marketing campaigns in respective regions

Plan, execute, and monitor marketing campaigns according to product and respective local user characteristics

Expand and explore new cross-industry collaboration opportunities with existing/new partners and vendors in the respective local market

Conduct surveys on our users and competitors in respective locality and present the results to reflect market trends

Qualification

Local game marketingGame distribution knowledgeCross-industry collaborationMarket trend analysisBusiness EnglishVideo game enthusiasmAnime enthusiasmNative IndonesianTeam managementCommunication skillsSelf-driven

Required

5+ years of working experience in local game marketing strategies and familiar with local game distribution

Native-level Indonesian and business proficient English

Great communication and team management skills; self-driven and willing to take initiative at work

Loves to play video games

Preferred

Enthusiasm in anime

Company

HoYoverse

HoYoverse is dedicated to providing players all over the world with immersive virtual world experiences. It is a sub-organization of miHoYo.

Founded in 2021

Singapore, Central Region, SGP

201-500 employees

https://hoyoverse.com

H1B Sponsorship

HoYoverse has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (5)

2024 (6)

2023 (4)