Lyric · 2 months ago
Director of GTM Enablement
Lyric is an enterprise AI platform focused on optimizing supply chains. As the Director of GTM Enablement, you will develop and execute strategies that empower Sales, Customer Success, and Marketing teams to enhance their performance and achieve revenue goals.
Artificial Intelligence (AI)Data ManagementInformation TechnologySupply Chain Management
Responsibilities
Develop and Execute Enablement Strategy: Design and operationalize a GTM enablement framework that aligns Sales, CS, and Marketing to Lyric’s revenue goals
Build High-Impact Programs: Create onboarding, continuous learning, and skill-development programs to drive faster ramp, stronger performance, and consistent deal execution
Operationalize the Playbook: Partner with GTM leaders to document, refine, and embed Lyric’s sales playbook, methodology, and value messaging across the field
Equip the Field: Develop and manage enablement content, tools, and systems (CRM, LMS, playbooks, demo scripts, competitive assets) to drive seller readiness
Measure and Drive Sales Performance: Define enablement KPIs, track adoption and ROI, and continuously optimize programs for impact on pipeline, win rates, and retention
Align Cross-Functionally: Partner with Product Marketing, RevOps, and GTM leadership to ensure seamless execution across product launches, demand generation, and field training
Coach and Communicate: Act as a trusted advisor to sales leadership—driving consistency in coaching, deal reviews, and pipeline discipline
Qualification
Required
8–12+ years of experience in GTM enablement, revenue operations, or sales leadership within high-growth B2B SaaS or enterprise software companies
Comfortable defining vision and strategy while also building programs, content, and tools yourself
Skilled at collaborating with Sales, CS, Marketing, and Product teams to align GTM execution and drive performance
Proven ability to design and scale enablement programs that improve ramp time, increase win rates, and drive adoption of methodologies
Adept at using metrics and analytics to assess enablement impact and refine strategy
Clear, engaging communicator who can simplify complex ideas and energize diverse teams
Lifelong learner who stays ahead of modern enablement tools, methodologies, and GTM trends
Thrives in ambiguity, with a bias for action and a passion for creating systems that scale
Benefits
Additional variable compensation that is earned based on individual & business performance
Opportunity to receive equity in Lyric
Company
Lyric
Lyric is an AI-powered platform that empowers supply chain organizations by leveraging data and advanced algorithms to optimize operations.
H1B Sponsorship
Lyric has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
2024 (1)
Funding
Current Stage
Growth StageTotal Funding
$66.5MKey Investors
Insight Partners
2025-08-05Series B· $43.5M
2025-01-27Seed· $23M
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