Kraft Heinz · 3 months ago
Brand Manager, Marketing
The Kraft Heinz Company is one of the largest food and beverage companies in the world, known for its high-quality products. The Brand Manager, Marketing will be responsible for driving demand, creating long-term strategies, and executing marketing plans to meet profit, volume, and market share objectives.
Food and BeverageFood ProcessingMeat and PoultryTobacco
Responsibilities
Create consumer and customer demand for the assigned business and define the long-term strategy
Execute marketing initiatives in support of long-term strategies through managing the cross-functional team
Determine the appropriate product mix, pricing, packaging, trade merchandising, advertising and promotion strategies and allocate the budget accordingly
Own the P&L for the respective business and accountability for delivering profit, volume, and market share objectives
Manage cross-functional commercialization team to deliver innovation and renovation, including quality improvements, packaging updates, cost reductions and new item launches
Lead negotiations on new product opportunities or developments within set time-scales and budgets
Provide field sales tools, materials, and training on brand/product introductions or enhancements, as well as new marketing/sales campaigns, to achieve sales targets
Oversee analysis and reporting of performance across various key performance indicators (KPIs)
Coach, develop, and motivate junior team members to own specific processes, targets, and deliverables
Qualification
Required
Prior experience managing a P&L required
Experience with syndicated sources such as Nielsen or Circana/IRI required
Ability to influence management, lead cross functional teams, handle simultaneous projects, and work through others
Benefits
Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your family’s needs.
Wellbeing: We offer events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families.
Physical - Medical, Prescription Drug, Dental, Vision, Screenings/Assessments
Social - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training
Emotional – Employee Assistance Program, Wellbeing Programs, Family Support Programs
Financial – 401k, Life, Accidental Death & Dismemberment, Disability
Company
Kraft Heinz
Kraft Heinz is a multinational food and beverage company offering a diverse range of condiments, sauces, snacks, cheese, and frozen foods.
H1B Sponsorship
Kraft Heinz has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (21)
2024 (22)
2023 (14)
2022 (20)
2021 (24)
2020 (30)
Funding
Current Stage
Public CompanyTotal Funding
$20M2019-06-10Post Ipo Equity· $20M
2015-07-06IPO
Recent News
2026-01-21
2026-01-21
2026-01-21
Company data provided by crunchbase