Director, Growth Marketing (Future Society) jobs in United States
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Arcaea · 2 months ago

Director, Growth Marketing (Future Society)

positionBoston, MA
timeFull-time
remoteOnsite
seniorityDirector/Executive
money$160K/yr - $180K/yr
date7+ years exp

Arcaea is a company focused on creating innovative beauty products that connect consumers with nature. They are seeking an experienced Director of Growth Marketing to manage the online experience, optimize website performance, and drive revenue growth through effective digital marketing strategies.

BeautyBiotechnologyCosmetics

Responsibilities

Lead day-to-day management of the Future Society website: user experience, conversion optimization, A/B testing, merchandising, content, and site operations
Ensure site reliability, CRM integration, payment systems, data tracking and analytics tools are in place and accurate
Develop and execute paid media campaigns to drive customer acquisition, conversion, and revenue growth, taking full ownership of strategy, budgets, creative, testing, and performance
Collaborate with cross functional teams to develop and implement effective pricing strategies, promotions, and discount policies to maximize revenue and profit margins
Develop and manage digital channel budgets, revenue and margin projections
Conduct weekly KPI reporting and translate data into actionable insights: contribution margin, traffic, CVR, AOV, CAC, LTV, ROAS, MER

Qualification

Digital marketingEcommerce managementPaid media executionShopifyGoogle AnalyticsData analysisCommunication skillsPresentation skillsInterpersonal skills

Required

7+ years of experience leading digital marketing and ecommerce efforts, preferably in the beauty and personal care industry
Proven track record of delivering meaningful revenue growth and managing full funnel marketing
Experience with paid media execution and budget management, Shopify, Google Analytics, ad platforms (Meta, Google, TikTok), and Excel
Strong data-driven mindset, experience in building dashboards and extracting data-backed insights for informed decision-making
Desire to drive high impact results at a fast-growing start up
Excellent communication, presentation and interpersonal skills, with the ability to collaborate effectively across teams and influence stakeholders at all levels

Company

Arcaea

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Arcaea's mission is to build a new foundation for the beauty industry through expressive biology. It is a sub-organization of Ginkgo Bioworks.
dateFounded in 2021
location
Boston, Massachusetts, USA
people-size11-50 employees
web-link
https://www.arcaea.com/

Funding

Current Stage
Early Stage
Total Funding
$78M
2021-10-27Series A· $78M
2021-07-01Corporate Round

Leadership Team

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Ro Oteri
Chief Commercial Officer
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Company data provided by crunchbase