Herbalife · 2 days ago
Manager, Media Relations
Herbalife is seeking a Media Relations Manager who is passionate about storytelling and has strong media relations skills. The role involves developing and implementing PR strategies to enhance brand awareness and reputation, particularly in health and wellness initiatives.
Dietary SupplementsFitnessHealth CareNutrition
Responsibilities
Partner with Herbalife’s Office of Health and Wellness, Quality Assurance, Product Marketing, Brand, and regional teams to activate health and wellness campaigns and promote core and new product launches through integrated communications strategies
Develop innovative storytelling efforts across traditional and new channels to include multimedia and cross-channel strategies
Proactively monitor media outlets and identify opportunities to insert Herbalife into timely, relevant coverage such as industry or round-up articles
Work with global communications teams to tell global stories, expand media reach and share best practices
Create and distribute effective press kits, press releases, media alerts, and other PR materials focused on Herbalife's health and wellness initiatives, nutritional products, and corporate wellness programs
Build and maintain strong relationships with media contacts and influencers, especially those who cover health, wellness, nutrition, and lifestyle
Utilize media coverage analytics and engagement to inform/revise strategies to maximize results
Proactively pitch stories and respond to media requests
Actively participate in crisis and issues management efforts. Effectively collaborate with internal stakeholders to develop plans and responses to potentially controversial or detrimental media coverage
Qualification
Required
5+ years of experience in integrated corporate communications, including strategic planning, execution, analytics and reporting
Demonstrated ability to work cross-functionally to develop, recommend and deliver effective plans across a variety of media platforms
Expertise in building and maintaining media relationships. Existing relationships with health, wellness, or lifestyle journalists a must
Demonstrated ability to analyze and utilize data to inform strategies
Excellent oral and written communication skills
Comfort and ability to confidently interact and present information to all levels of the organization, including senior leaders
Excellent project management skills, and ability to manage many workstreams with different stakeholders
Motivated problem-solver and self-starter with strong business acumen and good judgment
Ability to set priorities, organize work and thrive in a high production environment while responding quickly and effectively under pressure, changing priorities and tight timelines/deadlines
Meticulous attention to detail
Preferred
Bachelor's degree in journalism, public relations, communications or equivalent field preferred
Benefits
Group Health Programs
Other Voluntary Benefit Programs
Paid Time Off
Medical
Dental
Vision
Health Savings Account (HSA)
Flexible Spending Accounts (FSA)
Basic Life/AD&D
Short-Term and Long-Term Disability
Employee Assistance Program (EAP)
401(k) plan
Wellness Incentive Program
Employee Stock Purchase Plan (ESPP)
Supplemental Life/Critical Illness/Hospitalization/Accident Insurance
Pet Insurance
Company-observed U.S. Holidays
Floating Holidays
Vacation
Sick Time
A Volunteer Program
Paid Maternity and Paternity Leave
Bereavement Leave
Personal Leave
Time off for voting
Company
Herbalife
Herbalife is a nutrition company that offers dietary supplements and products for individuals and distributors.
H1B Sponsorship
Herbalife has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (19)
2024 (12)
2023 (28)
2022 (27)
2021 (7)
2020 (96)
Funding
Current Stage
Public CompanyTotal Funding
$3.1B2024-04-05Post Ipo Debt· $800M
2022-12-05Post Ipo Debt· $250M
2020-05-29Post Ipo Debt· $600M
Leadership Team
Recent News
EIN Presswire
2025-12-24
Company data provided by crunchbase