Spears Group · 2 months ago
Special Events Project Director
Spears Group is seeking a Special Events Project Director, a strategic and hands-on leader responsible for the planning, execution, and success of large-scale events, festivals, and branded experiences. This role involves overseeing all aspects of event management to ensure projects deliver exceptional experiences that align with client goals and organizational standards.
AdvertisingEventsMarketingWeb Development
Responsibilities
Lead the end-to-end planning and execution of large-scale events, festivals, and corporate experiences
Develop event concepts, timelines, and production plans that align with organizational and client objectives
Oversee budgets, ensuring financial accountability and maximizing ROI for both clients and sponsors
Collaborate cross-functionally with marketing, operations, and creative teams to ensure cohesive event branding and delivery
Direct event teams, vendors, and contractors through detailed project plans, deliverables, and deadlines
Establish and manage workflows, ensuring all stakeholders are aligned and projects stay on track
Anticipate challenges, identify solutions, and maintain calm under pressure in dynamic, fast-changing environments
Develop and manage sponsor relationships, from acquisition and contract negotiation to activation and post-event reporting
Work closely with partners to ensure brand integration and fulfillment of all sponsorship deliverables
Identify new partnership opportunities that enhance event impact and community engagement
Lead all on-site event operations, including setup, production schedules, and event-day management
Ensure compliance with all safety, permitting, and vendor requirements
Deliver a seamless, high-quality attendee and partner experience that reflects brand excellence
Conduct post-event assessments, including budget reconciliation, ROI analysis, and impact reporting
Gather stakeholder feedback and apply learnings to future projects for continuous improvement
Qualification
Required
7+ years of experience managing large-scale events, festivals, or experiential marketing projects
Demonstrated success in sponsorship management, brand activations, or partnership development
Strong background in budget management, contract negotiation, and vendor coordination
Proven ability to lead cross-functional teams and manage multiple projects simultaneously
Exceptional communication, organization, and problem-solving skills
Comfortable working evenings and weekends as required for event schedules
Preferred
Bachelor's degree in Event Management, Marketing, Communications, or related field