BeOne Medicines · 1 day ago
Senior Director, CRM Strategy & Operations
United States
Full-time
Remote
Director/Executive
$208K/yr - $278K/yr
12+ years expBeOne Medicines is a rapidly growing company focused on fighting cancer, seeking a Senior Director of CRM Strategy & Operations. This role involves shaping and executing the global CRM vision, ensuring a unified and intelligent engagement platform that enhances customer experiences and supports various operational teams.
Pharmaceuticals
Responsibilities
Define and drive BeOne’s CRM North Star, ensuring alignment with commercial, medical, and digital transformation goals
Develop a multi-year CRM roadmap, spanning platform strategy, global template governance, and capability evolution
Partner with senior commercial and medical leaders to ensure CRM delivers measurable business outcomes — insight velocity, engagement quality, and operational efficiency
Lead CRM as part of the broader modular data and digital ecosystem, integrated with Data Warehouse, Marketing Cloud, and Analytics platforms
Own the global CRM platform strategy (e.g., Salesforce, Microsoft Dynamics, or modular ecosystem)
Drive design for scalability, interoperability, and compliance, ensuring seamless integration across customer data, analytics, and marketing systems
Oversee platform innovation — incorporating AI, automation, and analytics to evolve CRM from a system of record to a system of intelligence
Ensure architectural alignment with BeOne’s enterprise data and digital standards
Lead the CRM Center of Excellence (CoE) and operations teams to ensure reliable, high-quality delivery of CRM capabilities globally
Establish standardized processes for configuration, release management, and change control
Manage vendor and partner relationships (system integrators, technology providers, data partners)
Monitor platform performance, uptime, and user satisfaction; drive continuous improvement initiatives
Partner with Commercial Data Management and Analytics teams to ensure CRM data quality, governance, and insight integration
Embed compliance frameworks into CRM workflows (e.g., consent, activity tracking, promotional compliance, auditability)
Ensure CRM data integrity supports trusted reporting and downstream analytics use cases
Champion data-driven CRM operations, leveraging dashboards and KPIs to measure adoption, engagement, and ROI
Lead CRM adoption and change management across field and headquarters teams
Oversee training, communications, and capability-building programs to maximize CRM usage and impact
Foster a culture of field-first design — simplifying workflows, surfacing insights, and automating manual tasks
Drive continuous feedback loops between users, business stakeholders, and IT for iterative improvement
Introduce AI-powered CRM capabilities (e.g., next-best-action, intelligent call planning, conversational insights)
Partner with the Innovation & AI Enablement team to co-develop and scale use cases that enhance engagement effectiveness
Explore integration with patient and institutional ecosystems to enable a 360° stakeholder view
Stay ahead of emerging CRM and digital trends, guiding BeOne toward a modern, agile, and intelligent CRM landscape
Qualification
Required
Bachelor's degree in Business, Life Sciences, Engineering, or Information Technology with 12+ years of progressive experience in CRM, Commercial Operations, or Advanced degree (MBA, MS, or equivalent) strongly preferred — ideally with a focus on Digital Transformation, Commercial Excellence, or Data Strategy with 8 plus years of progressive experience in CRM, Commercial Operations
3 + years in a senior leadership role, managing cross-functional or global CRM programs
Proven experience in defining and executing CRM strategy — from roadmap and governance to rollout and adoption
Deep familiarity with pharma commercial models, including: HCP engagement, field force enablement, medical and market access workflows
CRM in compliant, regulated environments (Sunshine, GDPR, HIPAA, etc.)
Experience working in multi-market or global CRM deployments — understanding localization, governance, and change management
Exposure to biopharma data ecosystems, including master data management, marketing automation, and analytics integration
Hands-on expertise with major CRM platforms (e.g., Salesforce Health Cloud, Veeva CRM)
Working knowledge of data integration frameworks (APIs, middleware, data warehouses)
Familiarity with AI and automation use cases in CRM (next-best-action, omnichannel engagement, chatbots)
Understanding of data privacy, security, and compliance controls relevant to healthcare and life sciences
Strong understanding of CRM architecture, integration, and platform scalability
Demonstrated success in leading digital transformation — bridging business and technology teams
Experience in driving CRM adoption and change management across field and headquarter functions
Strong background in process optimization, continuous improvement, and performance measurement
Ability to manage complex vendor ecosystems and multi-stakeholder governance models
Skilled in strategic planning, stakeholder engagement, and executive communication
Track record of building and leading high-performing global teams
Adept at managing cross-functional relationships across Commercial, Medical, IT, Data, and Compliance
Entrepreneurial mindset — balancing innovation with disciplined execution
PC, including MS Office Suite
Benefits
Medical
Dental
Vision
401(k)
FSA/HSA
Life Insurance
Paid Time Off
Wellness
Company
BeOne Medicines
BeOne Medicines is a global oncology company domiciled in Switzerland that is discovering and developing innovative treatments that are more accessible to cancer patients worldwide.
10001+ employees
H1B Sponsorship
BeOne Medicines has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (20)
Funding
Current Stage
Late StageCompany data provided by crunchbase