Ventures Lab · 2 months ago
Country Manager - Ontario / Canada
United States
Full-time
Remote
Director/ExecutiveVentures Lab is seeking an experienced iGaming professional to join their Regional Product team and oversee activities related to the Canadian market. The role involves taking ownership of brand strategy execution, leading a dedicated team, and optimizing financial results and player behaviors.
ConsultingService Industry
Responsibilities
You will be responsible for the growth and optimization of the casino website targeting Ontario and the rest of Canada
Define and communicate the local market/regional strategy, including commercial and product offerings for your assigned market, while continuously monitoring competitive positioning and future regulations
Collaborate with various teams to define and communicate the local market strategy, marketing and brand strategy, and operational plans
Work with the affiliate team to develop a marketing and brand strategy, ensuring an optimal media mix to drive mass-market player acquisition, provide a healthy ROI, and establish the brand. Extend market distribution via affiliate partnerships or media buying
Lead all activities related to the market, providing daily strategic leadership
Manage the dedicated team, product, and commercial initiatives to ensure targets are successfully met
Oversee all marketing activities, developing market-led operational processes, reporting, and analytical requirements
Monitor financial results, player behaviors, and market insights to drive optimization of strategy and tactical plans
Manage and optimize the annual budget, assist with quarterly business reviews and revenue forecasting, and provide regular reports to the Senior Management Team
Collaborate with the Product team across the full player journey, establishing effective continuous improvement initiatives to enhance acquisition, conversion efficiency, player onboarding, retention, and yield
Provide leadership and direction to cross-functional teams while working closely with other Regional Directors/Managers, Product/Business Owners, and cross-departmental teams to capture and optimize synergies
Qualification
Required
Previous experience in iGaming/Online Casino/Sports Betting is a must
Previous online marketing or country manager experience within the Canadian market
A deep understanding of the Canadian mindset, having lived there or having thorough knowledge of the culture
Experience working with remote teams across multiple time zones
Ability to analyze data, act quickly, and drive change to achieve goals and targets
Strong commercial acumen
Excellent networking and influencing skills
A proactive leader who leads by example
Benefits
Competitive salary synonymous with skills and experience
Opportunity to make a real impact in a developing organization
Consultancy contract within EU on a full time basis with 25 days PTO
Or employment contract if you are based in Bulgaria, Hungary or Malta
Company
Ventures Lab
Ventures Lab is a service industry.
Founded in 2018
201-500 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase