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Omnicom Health · 5 days ago

Strategy Director

New York, NY

Full-time

Onsite

Lead/Staff, Director/Executive

$145K/yr - $165K/yr

5+ years exp

Omnicom Health is seeking an insightful, collaborative creative thinker for the role of Strategy Director. This position involves guiding the strategic direction for brand development and marketing approaches, overseeing market research, and developing impactful strategies for key businesses and accounts within the agency.

Communications InfrastructureHealth Care

Responsibilities

Guide the strategic direction for brand development, positioning, and marketing approaches, ensuring solutions are data-driven and insight-led

Oversee and synthesize market research (primary and secondary) to generate deep customer, market, and competitor insights and deduce implications for our clients and the brand

Develop and present clear, compelling strategies, inspiring creative briefs, content maps, and multichannel engagement plans

Lead and facilitate workshops that inspire breakthrough thinking and strategic excellence

Initiate strategic recommendations for future actions that target identified pockets of opportunities (i.e. what information about our brand is missing from the physician perspective, and what steps should be taken to fill the gap?)

Drive interpretation and implications of research into presentations

Collaborate with cross-functional teams to ensure strategies are translated into impactful creative and business results

Contribute to new business efforts, providing strategic leadership, insight generation, and storytelling

Stay ahead of macro-trends in oncology, healthcare, science, and culture, identifying implications and opportunities for our clients

Mentor junior strategists and contribute to a culture of learning, growth, and curiosity

Qualification

Brand strategyMarket researchData synthesisStrategic recommendationsHealthcare communicationsWorkshop facilitationVerbal communicationWritten communicationCreative thinkingTeam player

Required

Bachelor's degree required, preferably within the field of sociology, anthropology, advertising, marketing or other related field

5-7 years' experience in an agency, market research, healthcare communications, or similar pharmaceutical marketing/consulting environment (HCP oncology experience preferred)

Deep understanding and curiosity of brand strategy fundamentals, development, and processes

Proven track record of developing and presenting strategic recommendations that drive marketing and business strategy objectives, helping brands overcome strategic challenges

Strong research, analytical, AI, and data synthesis skills; ability to distill complex information into actionable insights

Exceptional verbal and written storytelling and communication skills

Experience leading workshops and facilitating cross-functional collaboration (fluency in Miro/Mural a plus)

Creative, independent thinker who thrives in a fast-paced, evolving environment

Ability to manage multiple projects, prioritize effectively, and deliver results

Willingness to travel to client offices as required

Ability to work effectively in a fast-paced environment with many competing priorities

Team player with a professional, outgoing, and assertive attitude