Samsara · 15 hours ago
Sr. Product Marketing Manager - Frontline Experience & Recognition
Samsara is a pioneer of the Connected Operations™ Cloud, helping organizations improve their physical operations through IoT data. They are seeking a Senior Product Marketing Manager to develop go-to-market strategies and drive adoption for applications used by frontline workers, ensuring their needs are met while promoting product engagement.
Business IntelligenceCloud Data ServicesInternet of ThingsSaaSSoftware
Responsibilities
Drive Go-to-Market Strategy: Develop and execute end-to-end product launch plans for the end user experience
Fuel Product Adoption and Loyalty: Design and run programs focused on driving the adoption and continuous engagement of recently launched products within our customer base
Empower Our Sales Team: Create and deliver high-impact sales enablement materials, including training, battlecards, competitor insights, and core messaging to help our sales team win
Create & Shape Content: Collaborate with marketing, comms, and video teams to create and vet compelling, customer-facing content that communicates our product value
Be the Voice of the Customer: Engage regularly with customers through beta programs, feedback sessions, and events to build advocacy and gather insights
Influence the Roadmap: Partner closely with Product Management to provide feedback from the field and influence the future direction of our safety products
Measure What Matters: Analyze performance dashboards to measure product adoption, campaign effectiveness, and key business metrics, reporting on progress to leadership
Champion, role model, and embed Samsara’s cultural principles (Focus on Customer Success, Build for the Long Term, Adopt a Growth Mindset, Be Inclusive, Win as a Team) as we scale globally and across new offices
Qualification
Required
5+ years in Product Marketing with a focus on B2B SaaS, Logistics, or Management Consulting experience
Demonstrate experience in working with or marketing to end users in a technology or logistics company (e.g. working in driver engagement at a rideshare company or pilots at an airline)
Demonstrate a deep understanding of distinct profiles and messaging as a function of the customer journey
Practice a mission-critical, commercial mindset with deep empathy for B2B sales channels and experience helping them win deals
Act as a proactive, resilient self-starter who thrives in ambiguity and takes full ownership to drive complex problems to a solution
Have executive presence and polished communication skills, with the credibility to 'command a room' and present to senior leadership
Excel at customer-centric storytelling, translating technical features into clear value, and eagerly engaging directly with customers
Strong strategic and analytical skills, with the ability to synthesize complex data into clear, actionable insights
Excellent project management and leadership skills, with a proven ability to influence and drive alignment across cross-functional teams
Bachelor's degree required, MBA preferred
Preferred
Past experience in building and deploying loyalty products
Benefits
Health benefits
Employee-led remote and flexible working
Company
Samsara
Samsara is digitizing the world of physical operations.
H1B Sponsorship
Samsara has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (68)
2024 (53)
2023 (59)
2022 (70)
2021 (1)
2020 (8)
Funding
Current Stage
Public CompanyTotal Funding
$930MKey Investors
General CatalystAndreessen Horowitz
2021-12-15IPO
2020-09-24Secondary Market
2020-05-20Series F· $700M
Recent News
2025-12-31
2025-12-31
Andreessen Horowitz
2025-12-31
Company data provided by crunchbase