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SeaWorld Parks & Entertainment · 2 months ago

Public Relations Specialist, Communications

Tampa, FL

Full-time

Onsite

Mid Level

3+ years exp

SeaWorld Parks & Entertainment is a company dedicated to delivering exceptional guest service and creating lasting memories. The Public Relations Specialist will develop communication plans, support media relations, and execute publicity campaigns to achieve business goals while maintaining excellent relationships with media and key stakeholders.

Digital EntertainmentEducationParksTravel

Responsibilities

Develop Communication Plans to support media relations and influencer engagement efforts for Busch Gardens and Adventure Island. Escort media in-park, write press materials such as pitches, media advisories and press releases and arrange media visits

Support and execute internal communications initiatives for ambassadors, including copy editing, developing park-wide emails, intranet posts, newsletters, and distributing printed materials for park departments

Create and execute publicity campaigns to achieve the parks’ business goals and objectives Build relationships in key source markets and act as owner/liaison of specific source outlets

Pitch the media on seasonal events, attractions, zoological/educational initiatives and overall scope

Organize and participate in in-studio media appearances and serve as on-air company spokesperson when necessary

Create earned media coverage reports and maintain media distribution list

Assist with social media objectives when necessary

Assist department in other duties as assigned according to business needs

Properly represent SeaWorld Parks & Entertainment and our commitment to excellence

Interact with ambassadors, guests and clients, providing excellent service in an efficient and courteous manner

Work in a team environment and demonstrate a positive and professional demeanor

Qualification

Public RelationsCommunicationsProject ManagementMicrosoft OfficeInfluencer MarketingVisual CommunicationSpanish/Portuguese FluencyWritten CommunicationVerbal CommunicationTeam Collaboration

Required

At least three years' experience related to Public Relations, hospitality industry, marketing and communication or equivalent related experience

Bachelor's degree in Communications, Marketing, and/or combined equivalent of education and experience

Proficiency in Microsoft Office (Word, Excel, PowerPoint, and Outlook) and AP Style

Knowledge of and familiarity with influencer marketing

Excellent written, verbal and visual communication skills, with the ability to convey important ideas and concepts to different audiences clearly and persuasively, especially to senior management, top executives from key accounts, and hospitality industry leadership in group settings and able to adapt communication styles

Must be able to function effectively as part of a collaborative team, as well as work independently, to meet deadlines

Project management skills and understanding how to manage the priorities of multiple stakeholders in a complex environment

Ability to manage and prioritize multiple complex projects to completions while seizing emerging opportunities

Ability to multi-task, meet stringent deadlines and work in a fast-paced environment

Positive and enthusiastic demeanor in order to set example to the park staff on how to champion the organization

Availability to work varying shifts/hours based on business need, to include opening, mid-, and closing shifts, nights, weekends, and holidays

Must be able to lift 20 pounds and push/pull up to 50 pounds

Must be able to work indoors and outdoors, in varying weather, to include extreme heat

Work regularly Monday through Friday but with flexibility based on business need to include weekends, evenings, and holidays. Occasional travel required

Consistently practices safe work habits including, but not limited to the use of personal protective equipment, lifting, and reporting of unsafe situations

Preferred

Fluency in Spanish/Portuguese preferred

Benefits

Paid Time Off

Complimentary Park Tickets and Passes

Park Discounts on Food and Merchandise

Medical, Dental, and Vision Insurance

401K Retirement plan

Voluntary Insurance

Life Insurance

Disability Benefits

Tuition Reimbursement

Dependent and Health Care Flexible Spending Accounts

Employee Assistance Program

Legal Assistance Plan

Company

SeaWorld Parks & Entertainment

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SeaWorld Parks & Entertainment™ is a leading theme park and entertainment company providing experiences that matter and inspiring guests to protect animals and the wild wonders of our world.

Founded in 1959

Orlando, Florida, USA

10001+ employees