Women of the Vine & Spirits ยท 2 months ago
Trade Marketing Manager - North NJ
Allied Beverage Group, LLC is New Jersey's largest wine and spirits distributor, known for its dynamic, family-based culture. The Trade Marketing Manager will be responsible for creating and implementing supplier programming, managing marketing programs, and driving activations to deliver critical business outcomes.
Food & Beverages
Responsibilities
Work with Director of Trade Marketing, manage marketing programs, identifying brand optimization
Creating and implementing new programming within on-premise accounts
Requires 4-6 times a month in market, seeing customers and driving activations
Work withs, in conjunction with salesforce to have a better understanding/relationship with on premise retailers
Content for experiential programming
Send out monthly to salesforce
Attend/participate in Trade Marketing/Supplier run festivals, events and activations
Collect social media content, menu placement, featured cocktails
Manage all aspects of program: performance measurement, general KPI's and recap monthly
Qualification
Required
College degree preferred
Minimum 3 Years of Experience in Beverage Alcohol
Previous Trade Marketing Experience
Previous Event Management Experience
ROI Analysis
Multitasking
Implementation and Accountability of Process
Creative
Strategic Thinking
Excellent Interpersonal Skills
Benefits
Discretionary bonus
Comprehensive benefits package including Medical, Dental, Vision, 401K plan with company match, Life Insurance, Long Term Disability, Flexible Spending Account, Employee Assistance Program, Pet Insurance Plan and more
Company
Women of the Vine & Spirits
Women of the Vine & Spirits is the leading membership organization, worldwide, dedicated to boldly pushing the wine, beer and spirits industry toward a more diverse, equitable and inclusive era that empowers all to succeed.