Bell Partners Inc · 1 week ago
Marketing Associate - Performance
Raleigh, NC
Full-time
Onsite
Entry, Mid Level
2+ years expBell Partners Inc is a leading multifamily company dedicated to creating value for its residents and associates. The Performance Marketing Associate will drive digital marketing performance by executing and optimizing campaigns across various channels, collaborating with teams to enhance strategies and report on effectiveness.
Real Estate
Responsibilities
Assist in the planning, setup, and daily management of campaigns across Internet Listing Sites, Google Ads, Bing, Meta, CTV, social and display networks
Monitor campaign performance and make real-time optimizations to improve CTR, conversion rates, and cost efficiency
Collaborate with creative and digital teams to refresh ad copy, imagery, and landing pages to support campaign goals
Maintain advertising platforms by updating budgets, targeting settings, and keyword lists to align with active campaigns
Track and report on campaign progress to ensure all initiatives stay within budget and meet KPIs
Support on-page and technical SEO projects, including metadata, internal linking, and content optimization
Conduct keyword and competitive analyses to identify trends, opportunities, and ranking improvements
Monitor organic traffic and engagement performance, providing insights and recommendations for ongoing enhancement
Assist in building and maintaining performance dashboards and reports that measure campaign effectiveness and ROI
Analyze data across platforms (Google Analytics, GA4, Ads Manager, etc.) to surface trends and insights that inform strategy
Prepare and present performance summaries, highlighting successes, learnings, and optimization opportunities
Partner with Account Management to translate data findings into actionable marketing strategies
Work with teams to align creative and messaging across paid and organic channels
Ensure all campaigns and creatives meet Bell’s brand and compliance standards
Participate in testing and rollout of new digital tools and marketing technologies
Stay current on digital marketing trends, search algorithm updates, and platform innovations to help the team evolve strategies
Additional duties as assigned
Qualification
Required
Familiarity with platforms such as Google Ads, Facebook Ads Manager, and Google Analytics (GA4)
Strong analytical and Excel/Google Sheets skills for tracking and interpreting data
Excellent organizational skills, attention to detail, and ability to manage multiple projects simultaneously
Strong written and verbal communication skills with the ability to explain technical findings clearly
Curiosity and drive to stay ahead of trends in performance marketing, automation, and AI-driven optimization
2-3 years of experience in performance marketing, SEO, PPC, or related analytical roles
Bachelor's degree in Marketing, Business, Communications, or related field (or equivalent experience)
Preferred
Experience with SEO tools such as SEMrush preferred
Company
Bell Partners Inc
Established in 1976, Bell Partners Inc.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Lili Dunn
Chief Executive Officer
John Tomlinson
CFO
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