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Viral Nation · 1 day ago

VP, Brand Partnerships (Influencer Marketing)

United States

Full-time

Remote

Director/Executive

10+ years exp

Viral Nation is a company specializing in building social-first ecosystems for brands. They are seeking a VP of Brand Partnerships who will own complex enterprise deals and build long-term partnerships with ambitious brands, focusing on business development, strategic consulting, and marketing innovation.

AdvertisingMarketingSocial Media

Responsibilities

Own and lead complex enterprise sales cycles from discovery through to close—engaging Marketing, Brand, and Procurement stakeholders across target accounts

Build and grow strategic relationships with senior client decision-makers, serving as a trusted advisor who understands their business goals and translates them into tailored marketing solutions

Drive new business acquisition by managing qualified inbound leads while proactively generating pipeline within high-value accounts through outbound campaigns, industry events, and targeted outreach

Design and execute account-based sales strategies, including stakeholder mapping, multi-threaded engagement, and proposal development with cross-functional teams

Collaborate with internal stakeholders, including Strategy, Creative, and Delivery, to build integrated marketing programs that align with client objectives and deliver measurable results

Contribute to Viral Nation’s go-to-market strategy, using market insights and performance data to refine targeting, messaging, and overall sales approach

Maintain rigorous CRM hygiene (HubSpot), ensuring accurate forecasting, pipeline visibility, and real-time performance tracking across deals

Represent Viral Nation at industry conferences and events, positioning the company as a category leader in influencer marketing, paid media, and community engagement

Champion a culture of high performance, continuously improving sales processes, mentoring team members, and contributing to team-wide sales enablement initiatives

Act as a growth partner to your clients, expanding relationships beyond initial wins into long-term, programmatic engagements

Qualification

Enterprise sales experienceInfluencer marketingAccount-based sellingCRM tools (HubSpot)Presentation skillsStakeholder mappingOutbound pipeline generationNegotiation skillsCommunication skills