Coffey Communications · 2 months ago
Business Development Consultant
Coffey Communications is seeking a Business Development Consultant responsible for new business acquisition in the healthcare industry. This role involves generating new clients, managing the full sales cycle, and collaborating with the production team to deliver custom solutions.
Health CareMarketing
Responsibilities
Nourishes a full sale cycle from start to finish and successfully hands accounts off to the production team
Establishes relationships with new prospects through cold calling, emails, social selling, attending conferences and responding to inbound leads
Continuously prospects to build a full pipeline each year. Reviews pipeline to help forecast sales with leadership
Secures contracts to meet quarterly and annual minimum sales goals
Tracks sales activity in Coffey’s CRM, such as logging call notes and emails, completing activities, and creating new tasks to be accomplished
Travels to prospects for meetings and presentations as requested or required
Develops proposals, responds to all prospect requests, and follows through on all aspects of the sales process
Engages current clients in the territory to identify opportunities for cross-selling and to introduce new products and services, focusing on growth rather than retention
Attends national and state trade shows. Assists with setup, takedown and shipment of trade exhibits
Informs management and marketing team of market opportunities and threats
Acquires and maintains product and procedural knowledge and pricing information. Stays current with healthcare industry and market knowledge
Participates in opportunity win/loss activities
Gathers information on competitors and attends appropriate webinars, if applicable
Duties and responsibilities may be added, deleted, or changed at any time at the discretion of management, formally or informally, either orally or in writing
Qualification
Required
Bachelor's degree in business, marketing, communications, or a related field or equivalent education or experience
Must have marketing and/or agency experience selling to the healthcare industry
Minimum of three years of demonstrated business-to-business sales success in selling complex digital marketing solutions
Demonstrated proficiency of a full sale cycle
Excellent communication and interpersonal skills with the ability to engage with all levels in an organization during the sales process
High degree of integrity, motivation, and ability to influence and persuade prospects to achieve desired outcomes
Must demonstrate strong analytical, problem-solving and negotiation skills to help provide tailored solutions
Ability to travel nationwide
Strong presentation, organization, and time-management skills
Has energy, enthusiasm, and willingness to learn and contribute to the team's success
Proficiency and advanced knowledge in Microsoft Office Suite, CRM, and automation tools
Ability to stand for long periods of time and lift up to 50lbs when constructing trade exhibits
Benefits
Paid time off (PTO)
Holidays
Health insurance (medical/dental/vision)
Health savings account
Life and long-term care insurance
Identity theft protection
Retirement plan + matching
Wellness benefits