Klaviyo · 1 day ago
Senior Director, GTM Strategy and Planning
United States
Full-time
Remote
Director/Executive
$236K/yr - $354K/yr
15+ years expKlaviyo is a company that empowers creators to own their growth. They are seeking a Senior Director of Go-To-Market Strategy & Planning to drive GTM planning across the customer lifecycle, ensuring alignment and efficiency while focusing on customer needs.
AdvertisingAnalyticsE-CommerceMarketing AutomationSoftware
Responsibilities
Set the GTM Vision: Lead the development of Klaviyo’s integrated GTM strategy in partnership with Sales, Marketing, and Customer Success leadership
Drive Strategic Planning: Co-own the annual and long-range planning processes with Product and Finance, aligning GTM motions and Product strategy to corporate objectives and customer needs
Lead GTM Forecasting & Modeling: Oversee the development and management of GTM-related forecasting models (e.g., revenue, pipeline, customer lifetime value) to ensure accuracy, support financial planning, and provide a reliable view of the business outlook
Operationalize the Business: Define and manage Klaviyo’s GTM operating cadence—including QBRs, business reviews, planning cycles, and key executive touchpoints
Support Executive & Board Engagement: Lead preparation of GTM content for board meetings, exec offsites, and company-wide strategic updates—ensuring alignment, clarity, and impact
Enable High-Impact Execution: Translate strategic initiatives into executional roadmaps that deliver measurable impact across pipeline, revenue, and customer outcomes
Monitor and Optimize Performance: Define KPIs, analyze data to identify trends, gaps, and opportunities for improvement, perform root cause analyses and develop action plans for remediation
Inform Investment Decisions: Partner with Finance to build business cases for new initiatives, segment expansion, territory design, and headcount planning
Lead Cross-Functional Workstreams: Drive alignment and execution across GTM programs including pricing & packaging, product & feature launches, and international expansion
Mentor & Scale the Team: Lead and grow a high-performing team of GTM strategists, analysts, and planners
AI-First: You’ve already experimented with AI in work or personal projects, and you’re excited to dive in and learn fast. You’re hungry to responsibly explore new AI tools and workflows, finding ways to make your work smarter and more efficient
Qualification
Required
15+ years of experience in GTM strategy, revenue operations, management consulting, or a similar role in a high-growth SaaS environment
Experience owning GTM or business operating cadences at scale—quarterly reviews, planning and forecasting processes, and board-level reporting
Strong grasp of SaaS economics and the customer lifecycle—from lead to loyal advocate
Proven success leading complex, cross-functional initiatives with executive visibility and measurable impact
Analytical mindset with fluency in data—comfortable diving into metrics to extract insights and tell compelling stories
Demonstrated ability to take initiative and manage multiple, complex, competing priorities
Superb people and leadership skills and ability to drive large-scale change management
Comfortable navigating ambiguity and driving clarity in fast-paced environments
Exceptional communication skills—clear, concise, and effective with stakeholders across all levels
Transformed workflows by putting AI at the center, building smarter systems and ways of working from the ground up
Preferred
Experience with Salesforce, Tableau, SQL, or similar tools is a plus
MBA or relevant advanced degree is a plus, but not required
Benefits
Participation in the company’s annual cash bonus plan
Variable compensation (OTE) for sales and customer success roles
Equity
Sign-on payments
Comprehensive range of health, welfare, and wellbeing benefits based on eligibility
Company
Klaviyo
Klaviyo is an automation and email platform designed to help grow businesses.
1001-5000 employees
H1B Sponsorship
Klaviyo has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (47)
2024 (29)
2023 (24)
2022 (27)
2021 (21)
2020 (8)
Funding
Current Stage
Public CompanyTotal Funding
$1.35BKey Investors
ShopifySands Capital VenturesAccel
2025-08-13Post Ipo Secondary· $195.06M
2025-05-14Post Ipo Secondary· $372.95M
2023-09-20IPO
Leadership Team
Andrew Bialecki
CEO
Ed Hallen
Co-Founder, Chief Strategy Officer, Board Member
Recent News
Investing.com
2026-01-03
2025-12-17
2025-12-16
Company data provided by crunchbase