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Boston University · 7 hours ago

ASSOCIATE DIRECTOR, DIRECT MARKETING, ANNUAL GIVING, Development & Alumni Relations

Boston, MA

Full-time

Onsite

Lead/Staff, Director/Executive

$80K/yr - $100K/yr

5+ years exp

Boston University is dedicated to advancing education through philanthropy and is seeking an Associate Director for their Annual Giving team. This role will lead the strategy, execution, and management of direct mail and email fundraising efforts, overseeing key campaigns and coordinating with internal partners to ensure alignment with institutional goals.

College RecruitingHigher EducationUniversities

Responsibilities

Create strategy and implement direct mail and email campaigns

Oversee partnership with external printing vendors to produce and mail solicitations and stewardship appeals

Ensures that all annual giving projects are completed and deployed on-time

Set up a strong project management system to be used by the Annual Giving Team

Project manages BUs annual giving day as well as other large-scale projects

Coordinates BU Giving Day working meetings with internal and external partners

Works with internal partners to write, edit, and design solicitation materials

Creates strategic audience segments and messaging for annual giving solicitations

Collaborate with Data Analyst to produce reporting that helps to inform future marketing strategies for schools/units

Communicate central annual giving strategies and current annual giving best practices with schools/units

Manages master direct marketing calendar for annual giving team, ensuring projects stay on schedule and status updates are visible for all team members

Serve as a back-up for all direct marketing projects when assistant director, direct marketing is out of the office

Other duties as requested by the annual giving team to meet the goals of the department

Qualification

Direct marketingProject managementEmail campaignsMS Office SuiteAdobe Creative CloudSalesforce Marketing CloudOrganizational skillsAttention to detailTeamworkStrategic thinking

Required

5-8 years of higher education development, direct marketing, or related experience

Strong project management skills

Excellent editing experience

Experience and proficiency with MS Office suite, Adobe Creative Cloud, and Sales Force Marketing Cloud is a plus

Demonstrated organizational skills with the ability to manage multiple projects and maintain strict deadlines

Demonstrated ability to build partnerships and maximize relationships with both internal and external partners

Strong attention to detail is essential

Company

Boston University

Glassdoor4.3

Boston University is one of the leading private research and teaching institutions in the world today, with three primary campuses in the heart of Boston and programs around the world.

Founded in 2012

Boston, Massachusetts, USA

5001-10000 employees