Sr. Director, GTM Strategy & Programs jobs in United States
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Docusign · 2 days ago

Sr. Director, GTM Strategy & Programs

Docusign is a leading company in e-signature and contract lifecycle management, seeking a visionary leader for their Go-to-Market (GTM) Strategy & Programs team. This role focuses on defining and optimizing the GTM strategy globally, ensuring cohesive execution and maximum revenue generation across all GTM functions.

Business Process Automation (BPA)Cloud ManagementComputerE-SignatureInformation TechnologySaaSSoftware
badNo H1Bnote

Responsibilities

Establish the overarching vision and strategic roadmap for the end-to-end GTM motion, ensuring alignment with global growth targets and defining how we operate as one cohesive team to the customer
Act as the trusted strategic orchestrator, building consensus and driving integrated execution across all GTM functions (Sales, Marketing, CS, Partners, etc.) to ensure seamless handoffs and avoid functional silos
Oversee the GTM resourcing and activity portfolio, implementing robust frameworks to analyze investment effectiveness, and continuously optimizing GTM investments for maximum revenue generation and clear ROI
Own the lifecycle of high-impact GTM Programs (initially focusing on Sales Programs), ensuring operational rigor and flawless execution from ideation and strategic planning through launch and scaling
Lead the cross-GTM Analytics team to structure complex data analysis, derive actionable insights, and proactively prescribe strategic and operational adjustments to accelerate performance
Leverage expert knowledge in GTM motions and global market dynamics, to develop and execute forward-thinking concepts that significantly advance or accelerate GTM performance and functional capabilities
Build consensus, influence, and drive results across diverse stakeholder groups including Sales, Sales Strategy, Enablement, Marketing, Customer Success, Digital, and Partner teams and drive integrated initiatives
Recruit, coach, and inspire a high-performing GTM Strategy and Analytics team, fostering a culture of innovation, accountability, and continuous improvement

Qualification

GTM strategy expertiseAnalytical skillsTeam managementSaaS experienceSalesforce familiarityCoaching skillsGlobal market experienceQuantitative skillsCommunication skillsResults-driven

Required

BA/BS or advanced degree, or equivalent work experience
15+ years of progressive experience in analytical/strategy roles within a fast-paced technology company (SaaS preferred) or top-tier management consulting
8+ years managing and developing high-performing strategy or operations teams

Preferred

MBA or other advanced degree
Proven ability to frame and structure ambiguous, open-ended topics, driving complex analytical, strategic, and operational project components to successful conclusions
Deep domain expertise in effective GTM strategies (prospecting, expansion, retention)
Demonstrated ability to translate vision into revenue-producing programs
Track record of success in leading large-scale, strategic initiatives
Global market experience
Seasoned, clear, and concise communicator with the ability to influence diverse stakeholders
Experience navigating a fast-paced environment with competing priorities
Highly results-driven, self-motivated, and capable of working independently
Demonstrated ability to inspire, coach, and motivate teams to achieve stretch goals
Excellent quantitative skills and strong intellectual curiosity
Familiarity with Salesforce or similar GTM planning/CRM systems

Benefits

Paid Time Off: earned time off, as well as paid company holidays based on region
Paid Parental Leave: take up to six months off with your child after birth, adoption or foster care placement
Full Health Benefits Plans: options for 100% employer paid and minimum employee contribution health plans from day one of employment
Retirement Plans: select retirement and pension programs with potential for employer contributions
Learning and Development: options for coaching, online courses and education reimbursements
Compassionate Care Leave: paid time off following the loss of a loved one and other life-changing event

Company

Docusign

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DocuSign helps small- and medium-sized businesses collect information, automate data workflows, and sign on various devices.

Funding

Current Stage
Public Company
Total Funding
$1.29B
Key Investors
Bank of AmericaFounders Circle CapitalGreenspring Associates
2025-05-27Post Ipo Debt· $750M
2018-04-27IPO
2016-10-12Secondary Market

Leadership Team

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Allan Thygesen
Chief Executive Officer
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Sagnik Nandy
Chief Technology Officer
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Company data provided by crunchbase