TruFit Athletic Clubs · 2 months ago
Director of Team Training
TruFit Athletic Clubs is a mission-driven team committed to helping people become the best version of themselves. The Director of Team Training & Program Design provides strategic leadership and oversight for all aspects of the Team Training department, focusing on program innovation, compliance, coach development, and business performance.
FitnessHealth CareTrainingWellness
Responsibilities
Establish a strategic vision for Team Training that aligns with TruFit goals and industry trends
Partner with COO and Fitness leadership to drive participation, revenue growth, and brand positioning
Monitor business performance and implement strategies to improve attendance, cost per head, and class format (C6, Studio, and Camp)
Lead the design, implementation, and continuous improvement of Team Training programs, with a focus on Combo 6 and TruPower
Oversee content creation for launches, seasonal/holiday programming, and special events
Ensure all programming aligns with industry standards, safety guidelines, and compliance requirements
Utilize TruFit’s App and digital platforms to develop scalable training resources and video content
Provide leadership and guidance to ensure best-in-class SGPT and PT practices across the organization
Mentor and support District Team Training Coordinators through training, education, and feedback to ensure consistent quality
Establish evaluation standards and feedback mechanisms for coach performance
Step in to teach sessions or model delivery (no more than 5 permanent classes per week)
Ensure all programs meet regulatory, safety, and internal compliance requirements
Implement program evaluation methods to measure effectiveness, member satisfaction, and financial impact
Partner with HR and Operations to align standards, certifications, and compliance protocols
Collaborate with Regional Directors of Fitness (RDFs) to reinforce the success of new and existing programs
Design and deliver sales training to drive enrollment and member engagement
Conduct competitive analyses and identify new opportunities to differentiate TruFit’s Team Training
Drive performance to achieve and exceed supplement revenue and Test Drive a Training booking goals
Qualification
Required
5+ years of progressive leadership experience in fitness programming, personal training, or group training (3 years minimum in program design)
Proven success in developing and scaling fitness programs across multiple locations
Expertise in SGPT and PT programming, with the ability to coach and mentor at all levels
Strong business acumen with experience in driving revenue growth and program adoption
Excellent communication, facilitation, and presentation skills
Demonstrated ability to balance creative content development with compliance and operational requirements
Current fitness certifications (NASM, ACE, ACSM, NSCA, or equivalent)
Ability to travel up to 30% for compliance, launches, and events
Benefits
Healthcare coverage for all teammates
401(k) plans
Complimentary TruFit Membership
Discounted Personal Training
Company
TruFit Athletic Clubs
Tru Fit is locally led by a hands-on ownership team committed and determined in combining years of industry experience to ensure stability & foundational strength.
Funding
Current Stage
Late StageTotal Funding
$0.1MKey Investors
Merion Investment Partners
2022-09-09Series Unknown· $0.1M
2017-10-30Private Equity
Recent News
2025-10-29
EIN Presswire
2025-06-04
Company data provided by crunchbase