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FICO · 1 week ago

Product Marketing Manager – Market Insights & Ecosystem Growth

United States

Full-time

Remote

Mid Level

$98K/yr - $154K/yr

FICO is a leading global analytics software company, helping businesses in 100+ countries make better decisions. The Product Marketing Manager will develop go-to-market strategies, conduct buyer intelligence projects, and create messaging frameworks to support the growth objectives for the FICO Platform ecosystem.

AnalyticsBig DataCollection AgencyConsultingFinancial ServicesFraud DetectionPredictive AnalyticsSoftware

Responsibilities

Develop well-researched, cross-functionally aligned go-to-market strategies for key high growth segments

Conduct buyer intelligence projects that clarify the Why Change, Why FICO, and Why Now story for our clients and partners

Create and distribute messaging frameworks that enable marketing and sales teams to scale efficiently and build high-impact demand generation and sales acceleration materials

Translate complex or technical topics into clear, accessible narratives that help multiple, distinct audiences quickly understand why they matter

Ensure all content is fully launched and activated both internally and externally to maximize impact through communication, training, evangelization, and follow-up

Collaborate and learn from senior staff and technical experts who will serve as mentors, sounding boards, and guides in your development

Qualification

Product marketingGo-to-market strategiesBuyer intelligenceTechnical writingCollaborationCommunicationProblem-solvingResults-drivenAdaptability

Required

Experience with product, platform, or solution marketing at a technology company, or in a related role such as product management, professional services, data science, architecture, UX, or technical writing

BA/BS degree in a relevant field (Master's preferred). Your ability to connect your education and experience to how you solve problems matters more than your specific major

Hands-on, results-driven, and comfortable working on technical and complex business challenges

Preferred

A technical degree or prior experience in a technical role or working with AI-native products

Experience working with and navigating multi-sided business ecosystems, including the payment processing industry and global systems integrators

Benefits

An inclusive culture strongly reflecting our core values: Act Like an Owner, Delight Our Customers and Earn the Respect of Others.

The opportunity to make an impact and develop professionally by leveraging your unique strengths and participating in valuable learning experiences.

Highly competitive compensation, benefits and rewards programs that encourage you to bring your best every day and be recognized for doing so.

An engaging, people-first work environment offering work/life balance, employee resource groups, and social events to promote interaction and camaraderie.

Company

FICO

Glassdoor4.0

Fair Isaac Corporation enables businesses to automate, improve, and connect decisions to enhance business performance. It is a sub-organization of FICO.

Founded in 1956