Holton-Arms School · 2 months ago
Content Strategist and Copywriter
Holton-Arms School is a nationally recognized institution dedicated to empowering young women through education. The Content Strategist and Copywriter will generate high-quality written content, manage the school's voice and style, and ensure consistency across all communications.
Education Management
Responsibilities
Copywrites articles for the school magazine, collaborating with the Assistant Director (AD) on story ideas, and providing essential proofreading and copyediting at every stage of the production process
Serves as the final editorial reviewer for key internal communications. Proofread and review print pieces and the monthly Alumnae Newsletter before distribution
Champions and maintains the organizational style guide, ensuring all internal and external communications—including web content, marketing materials, and internal memos—adhere to established brand voice, tone, grammar, and usage standards
Develops written content for all print materials, or rigorously copyedits content provided by other departments. Writes compelling content for digital advertising, landing pages, and email campaigns, reworking copy as needed for optimization
Acts as the lead for content development and input for all school website properties. Coordinates with divisions and departments on yearly content updates
Works with the Director and AD to identify strategic areas for website content updates and improvements
Takes the lead on reviewing, assessing, and updating content on external platforms like Niche.com and privateschoolreview.com
Engages in the planning process for school videos, write video scripts when needed, and collaborate during shoots to coordinate participants and accompany the videographer
Plans photo needs for website stories, social media, and other needs, and collaborates with the Brand and Design Lead and Assistant Director on acquiring necessary assets. Photographs events as needed, primarily for immediate social posting
Keeps track of assigned tasks, noting progress, and managing deadlines
Qualification
Required
Bachelor's degree
2-5 years of relevant professional experience
Exceptional copywriting and copyediting skills with a portfolio demonstrating versatility across print (long-form articles) and digital (web, email, social) platforms
Proven ability to adhere to and enforce editorial style guides (e.g., AP Style) and maintain a consistent brand voice
Strong project management skills, with the ability to manage multiple writing and editorial deadlines concurrently
Basic competency in event photography for immediate digital use
Highly strategic thinker with the ability to identify compelling story angles that align with institutional goals
Excellent interpersonal and consultative skills for collaborating with colleagues across all departments and managing content submissions
Meticulous attention to detail and a commitment to editorial accuracy and quality control
Ability to work effectively under pressure and manage time-sensitive projects with professionalism
Benefits
Health insurance with a generous employer contribution to medical, dental, and vision
Life and disability insurance
403b retirement savings with an employer match and non-elective contribution
Employee assistance program
Tuition remission for eligible children
Professional development opportunities
Paid parental leave after one year of employment
Paid vacation
Sick and personal days
Lunch is provided on school days