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Stigg · 2 months ago

Head of Field & Community Marketing

San Francisco, California, USA

Full-time

Onsite

Mid, Senior Level

$150K/yr - $180K/yr

3+ years exp

Stigg is reinventing how software companies manage pricing and packaging, focusing on technical monetization. They are seeking a Head of Field & Community Marketing to lead community initiatives and field marketing efforts, enhancing engagement and creating impactful experiences for SaaS and AI builders.

Developer APIsInfrastructureProduct ManagementSaaSSoftware

Responsibilities

Leading and scaling HTTP 402, deepening engagement with a curated network of technical and product leaders, ensuring every touchpoint feels premium, valuable, and personal

Evolving the community infrastructure, from membership flow and onboarding to communications, content cadence, and event programming

Designing unforgettable programs. AMAs, virtual roundtables, offsites, dinners, and 'only-if-you-know' meetups that drive true conversation and connection

Owning Stigg’s field marketing, choosing the right conferences, crafting our presence, managing sponsorships, and producing memorable brand activations

Being the face of Stigg in the field, building genuine relationships with technical and product leaders, founders, and influencers

Collaborating across product and marketing to ensure every event, conversation, and piece of content reflects Stigg’s voice, depth, and credibility

Qualification

Community marketingField marketingEvent productionAPI-first productsB2B SaaS experienceEnglish fluencyStorytellingProject managementRelationship building

Required

3–5 years of hands-on experience building and running community and field marketing programs for technical or product leadership audiences, ideally in B2B SaaS, AI, developer tooling, or infrastructure

Proven success designing and scaling invite-only, high-quality communities. Not open Slack groups or user forums, but executive-level networks that drive meaningful peer connection and thought leadership

Track record of producing live experiences end-to-end, from strategic selection of events and sponsorships to creative design, production, and on-the-ground execution at conferences, dinners, and private gatherings

Deep understanding of API-first, consumption-based, and product-led growth ecosystems. You know how technical buyers think and what resonates with them

Exceptional communicator and storyteller. Able to engage senior technical and product leaders, shape narratives, and represent a sophisticated brand voice

Native-level English fluency and confident on-stage / in-person presence

Strong operational instincts. Project management, budgeting, vendor coordination, and cross-functional collaboration come naturally to you

Based in the Bay Area (preferably San Francisco), with openness to travel for events and community engagements