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Viant Technology · 1 week ago

Programmatic Account Strategist

Los Angeles, CA

Full-time

Onsite

Entry, Mid Level

$80K/yr - $95K/yr

2+ years exp

Viant Technology is a leader in CTV and AI-powered programmatic advertising, dedicated to driving innovation in digital marketing. They are seeking a Programmatic Account Strategist who will serve as a trusted advisor to self-service customers, focusing on driving platform adoption, optimizing campaign performance, and ensuring client satisfaction.

AdvertisingConsultingCreative AgencyInternetMarketingSocial Media

Responsibilities

Build Strong Client Partnerships: Form close relationships with customers, serving as their trusted advisor and facilitator for programmatic media buying through the Viant DSP

Platform Expertise: Become an expert in the Viant Cloud and Viant DSP platforms, leveraging your knowledge to educate and empower customers at every stage of their journey

Campaign Oversight & Optimization: Proactively manage client campaign portfolios—overseeing performance and pacing, surfacing key insights, and ensuring best-in-class execution aligned with client goals

Client Enablement: Lead campaign launches and deliver ongoing training to help customers build trading expertise and gain independence within the platform

Strategic Recommendations: Offer data-driven recommendations to improve campaign delivery and results. Persistently troubleshoot issues and escalate technical challenges when needed

Industry & Product Insight Sharing: Act as a thought leader by sharing relevant Viant and industry updates, as well as identifying strategic opportunities in media buying and data activation

Cross-Functional Collaboration: Share client feedback and learnings with internal stakeholders to improve platform offerings and client experience

Growth & Retention: Support and grow existing client relationships by driving satisfaction, increasing platform adoption, and contributing to revenue and profit growth

Operational Excellence: Identify opportunities to enhance team-wide efficiency and scalability. Champion process improvements and automation initiatives that drive operational success

Qualification

Programmatic AdvertisingDSP ExpertiseClient ManagementCampaign OptimizationAnalytical SkillsHTMLSQLJavaScriptCommunication SkillsProject ManagementProblem-Solving SkillsOrganizational Skills