BarkleyOKRP · 2 months ago
VP, Media Planning
Chicago, IL
Full-time
Onsite
Senior Level, Lead/Staff
8+ years expBarkleyOKRP is a creative agency that combines media planning and buying services with a focus on data and analytics. The VP of Media Planning will lead a team in developing media strategies that meet client objectives while fostering creative media thinking and strong client relationships.
Marketing & Advertising
Responsibilities
Act as a senior client leader, leading a team in the development of Media Strategy & Tactical Media Recommendations
Work closely with others across MissionOne Media and BarkleyOKRP client experience teams
Partner closely with clients
Set a clear strategic vision for clients and ensure every plan, POV, and recommendation ladders up to it
Translate data, audience insights, and competitive intelligence into sharp, actionable strategies
Keep a pulse on team bandwidth and elevate issues early to keep work moving with clarity and momentum
Present complex ideas simply and represent Media at the most senior levels
Stay plugged into media and cultural trends and identify opportunities that advance client and agency impact
Manage budgets, processes, cross-team workflows, and the details that keep plans buttoned up
Qualification
Required
8+ years in media planning with a track record of leading, developing, and inspiring high-performing teams
Sets a clear strategic vision for clients and ensures every plan, POV, and recommendation ladders up to it
Trusted partner to senior clients; connects dots across Strategy, Creative, Data, CRM, and Activation
A creative media mind who brings fresh, breakthrough ideas—and coaches the team to push past expected media moments
Translates data, audience insights, and competitive intelligence into sharp, actionable strategies
Keeps a pulse on team bandwidth and elevates issues early to keep work moving with clarity and momentum
A confident communicator who can present complex ideas simply—and represent Media at the most senior levels
Stays plugged into media and cultural trends and identifies opportunities that advance client and agency impact
Operationally strong: budgets, processes, cross-team workflows, and the details that keep plans buttoned up
Brings energy, curiosity, and optimism that fuels better thinking and a strong team culture
Bachelor's degree or equivalent in a related field
Minimum of 8 years of media planning experience
Able to apply a strategic filter to solve client challenges
Strong knowledge of traditional media channels with an understanding of digital is preferred, but not a requirement
Ability to think critically and apply a strategic approach to all plans or projects
Experience in leading and managing a team
Ability to work effectively with a variety of internal teams and business groups, including Creative, Media, Data & Measurement, Project Management and Finance
Ability to communicate effectively within a team environment as well as with outside media sales reps
Displays a passion for media and advertising
Strong organizational and mathematical skills (including basic media math)
Ability to multi-task and deliver work on-time for set deadlines
Must be prepared for a fast-paced environment and be comfortable making decisions
Company
BarkleyOKRP
BarkleyOKRP is one of the largest independent ad agencies in the U.S., matching scale with soul to help build brands like Burger King, Corona Premier, Metro by T-Mobile, Planet Fitness, and Smoothie King.
501-1000 employees
Funding
Current Stage
Late StageCompany data provided by crunchbase