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Reason Brand Inc · 2 months ago

E-Commerce Marketing Manager

New York, NY

Full-time

Onsite

Mid Level

$65K/yr - $80K/yr

Reason Brand Inc., a multi-brand streetwear fashion company, is seeking a results-driven E-Commerce Marketing Manager to lead online growth and elevate brand awareness across digital platforms. The ideal candidate will develop and execute e-commerce marketing strategies, manage performance marketing campaigns, and optimize Shopify stores to drive traffic and sales.

E-CommerceFashionMen'sWomen's

Comp. & Benefits

Responsibilities

Develop and execute e-commerce and digital marketing strategies that drive traffic, conversion, and sales

Manage performance marketing campaigns across Google, Meta, and other paid channels

Oversee and optimize Shopify stores, product pages, and site content to improve user experience and conversion

Plan and manage weekly product drops, promotions, and collaborations across multiple brands

Coordinate creation of digital assets (graphics, email templates, social content, short-form videos)

Analyze campaign performance and adjust strategies based on data insights to maximize ROI

Collaborate with creative and product teams to ensure consistent brand identity and messaging

Stay ahead of digital trends and identify new opportunities for growth and engagement

Qualification

E-commerce managementShopifyPerformance marketingGoogle AdsMeta Ads ManagerAnalytics platformsGraphic designVideo editingCommunication skillsStorytelling skillsSelf-starter

Required

Proven experience in digital marketing and e-commerce management

Hands-on experience with Shopify and performance marketing tools

Strong understanding of streetwear, fashion, and youth-driven culture

Proficiency with Google Ads, Meta Ads Manager, and analytics platforms

Working knowledge of graphic design or video editing tools (Adobe Suite preferred)

Analytical mindset with strong communication and storytelling skills

Self-starter who thrives in a fast-paced, collaborative team environment

Benefits

401(k)

401(k) matching

Dental insurance

Employee assistance program

Employee discount

Flexible spending account

Health insurance

Health savings account

Life insurance

Paid time off

Parental leave

Tuition reimbursement

Vision insurance

Company

Reason Brand Inc

Founded in 2006, Reason Clothing is a mens and womenswear line committed to producing independent and quality apparel and accessories.

Founded in 2006

New York, New York, USA

11-50 employees

https://reasonclothing.com

Funding

Current Stage

Early Stage

Company data provided by crunchbase