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First We Feast · 2 months ago

Paid Social Coordinator

New York, NY

Full-time

Hybrid

Entry Level

$75K/yr - $95K/yr

1+ years exp

First We Feast is an independent studio known for its popular shows like Hot Ones and Versus. They are seeking a Paid Social Coordinator to manage and execute social campaigns, focusing on analytics and reporting to ensure campaign success.

ContentMedia and Entertainment

Responsibilities

Support the day-to-day management of paid social campaigns on various social platforms, especially Meta, TikTok, YouTube, and X, by maintaining campaign trackers, budget pacing sheets, reporting docs, and internal org platforms

Assist with campaign setup in platform ads managers: audience targeting, creative uploads, tracking tags, and QA checks

Monitor daily pacing, delivery, and performance against KPIs

Use specific brand KPIs to identify platform and targeting opportunities

Troubleshoot ad disapprovals, pixel issues, or tracking errors with support from the team and platform partners

Compile performance reports to share with the team, clients, and stakeholders and summarize takeaways

Analyze overall campaign results and create custom wrap-up reports

Coordinate with creative, analytics, and account teams to ensure deadlines are met

Be our in-house expert on platform best practices, emerging ad formats, and industry trends

Qualification

Paid social campaign managementMeta Business ManagerData analysisGoogle WorkspaceClient-facing communicationAnalytical thinkingCampaign tracking

Required

A Bachelor's degree in Marketing, Business, Communications, or related field

At least one year of relevant experience in digital marketing, media, advertising, or paid social

Familiarity with paid social platforms, especially Meta Business Manager/Ads Manager, TikTok Ads Manager, GAM/YouTube, and X/Twitter Ads

Intermediate level knowledge of Google Workspace products; Microsoft Excel, Word and PowerPoint are a plus

Strong analytical and critical thinking skills with the ability to translate analytics and data into easy-to-understand findings for our clients

Client-facing written and verbal communication skills; your work will often be shared with external partners and needs to reflect the high standards of our team

Track record of managing multiple campaigns simultaneously