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McMillen · 2 months ago

CRM Database and Content Specialist

Boise, ID

Full-time

Hybrid

Mid Level

$85K/yr - $95K/yr

3+ years exp

McMillen, Inc. is seeking a CRM Marketing Database & Content Specialist to manage and elevate their marketing data and content system. This role is critical to ensuring the accuracy, quality, and strategic use of their CRM and marketing database, supporting business development and proposal efforts across the firm.

Civil Engineering

Growth Opportunities

No H1B

Responsibilities

Maintain, clean, and update all project, client, and opportunity data in the CRM (Unanet Cosential preferred)

Establish and enforce database protocols and best practices to ensure data quality and consistency

Troubleshoot database issues and proactively identify opportunities for improved efficiency

Generate and analyze reports to support marketing and business development initiatives

Partner closely with project managers, engineers, and other departments to gather accurate project scope, contract details, and relevant data

Act as the primary point of contact for CRM-related questions and requests

Support proposal and pursuit teams by ensuring database content is accurate and readily available

Draft and refine project descriptions, resumes, and other technical marketing content for pursuits and proposals

Ensure all written content is consistent, concise, and aligned with brand messaging

Identify gaps or inefficiencies in data processes and propose creative, solutions-oriented fixes

Stay current on CRM best practices and emerging marketing technologies that could enhance data management and team productivity

Qualification

CRM managementData analysisTechnical writingCosential/Unanet CRMAttention to detailTech-savvyCommunication skillsProblem-solving skillsOrganizational skillsInterpersonal skills

Required

Bachelor's degree in Technical Communications, Business Administration, Computer Information Systems, Marketing or related field—or equivalent experience

Minimum 3 years of experience managing CRM systems or other databases

Meticulous attention to detail and strong organizational skills

Strong technical writing and editing abilities

Excellent communication and interpersonal skills; comfortable engaging project managers and cross-departmental teams to obtain information

Demonstrated critical thinking and problem-solving skills

Tech-savvy with the ability to learn and adapt to new software quickly