Amazon · 20 hours ago
Global Lead Lifecycle and Web Experience, Amazon Attraction, Influence, and Marketing
Seattle, WA
Full-time
Onsite
Senior Level, Lead/Staff
$168K/yr - $278K/yr
10+ years expAmazon is seeking a hands-on, results-oriented senior manager to lead our global Journey Orchestration team for both corporate and hourly hiring. This role involves defining the technology roadmap and architecting systems to deliver personalized candidate experiences at scale.
Artificial Intelligence (AI)DeliveryE-CommerceFoundational AIRetail
Responsibilities
Lead Amazon’s lifecycle marketing and web experience teams, ensuring channel strategies work in concert to create cohesive, personalized candidate journeys across email, SMS, push, web, and beyond
Design and continuously optimize cross-channel journeys leveraging behavioral triggers, segmentation, and advanced personalization to seamlessly connect candidates with relevant roles
Define and evolve the integration of enterprise marketing platforms (CRM, CDP, CMS, marketing automation) to enable sophisticated orchestration, testing, and measurement
Use first-party data, predictive models, and intent signals to deliver hyper-relevant content and job recommendations at scale
Develop frameworks and workflows that support millions of global candidates with operational efficiency while maintaining personalized experiences
Establish robust measurement frameworks for engagement, conversion, and hiring velocity. Lead sophisticated testing programs to refine targeting and journey performance
Build, mentor, and scale high-performing global teams across lifecycle marketing, web experience, and social media—driving both innovation and consistent weekly execution
Work closely with product, data science, engineering, and recruiting partners to translate business needs into scalable technical solutions, evolving Amazon’s automated hiring ecosystem
Qualification
Required
10+ years of professional non-internship marketing experience
5+ years of managing and developing high performance teams experience
Experience in online marketing channels such as social media marketing, display advertising, and search engine marketing
Extensive experience defining and implementing marketing technology solutions
Extensive experience driving successful initiatives across lifecycle marketing, web experience and social media
Preferred
Experience driving direction and alignment with large cross-functional teams and agency partners
Experience conducting research on a global scale
Experience in recruitment marketing or talent attraction
Expertise with intent data platforms, account-based marketing tools, and predictive analytics solutions. Demonstrated ability to partner with engineering and data science teams on system design
Experience driving demand and managing a customer funnel across multiple channels
Benefits
Equity
Sign-on payments
Full range of medical, financial, and/or other benefits
Company
Amazon
Amazon is a tech firm with a focus on e-commerce, cloud computing, digital streaming, and artificial intelligence.
10001+ employees
H1B Sponsorship
Amazon has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (22803)
2024 (21175)
2023 (19057)
2022 (24088)
2021 (12233)
2020 (14881)
Funding
Current Stage
Public CompanyTotal Funding
$8.11BKey Investors
AmazonKleiner Perkins
2023-01-03Post Ipo Debt· $8B
2001-07-24Post Ipo Equity· $100M
1997-05-15IPO
Leadership Team
Douglas J. Herrington
CEO, Worldwide Amazon Stores
Werner Vogels
VP & CTO
Recent News
2026-01-13
2026-01-13
Business Standard India
2026-01-13
Company data provided by crunchbase