Marketing Technology Manager jobs in United States
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Viridien · 1 month ago

Marketing Technology Manager

Viridien is an advanced technology, digital and Earth data company that pushes the boundaries of science for a more prosperous and sustainable future. They are seeking a Marketing Technology Manager to lead the design, optimization, and integration of their digital marketing technology ecosystem, ensuring alignment with business goals.

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Responsibilities

Own and optimize Viridien’s martech stack and integrations across platforms and vendors
Manage our marketing automation platform, including workflows for lead management and connectors with CRM- (e.g., HubSpot, Salesforce)
Implement tagging, tracking, and multi-channel attribution frameworks (e.g., GA4, GTM, UTMs)
Ensure compliance with data privacy regulations (e.g., GDPR) and internal / best practice data governance policies
Develop and drive a 12-month martech roadmap and track and report on performance against KPIs
Mentor team members and support process standardization

Qualification

MartechMarketing automationCRM platformsAnalytics toolsData privacy complianceLifecycle data managementProject managementCross-functional collaboration

Required

Bachelor's degree in marketing, communications, or related field
7+ years of experience in Martech, (B2B preferred)
Proven expertise in managing and integrating: CMS platforms (e.g., Drupal), tag managers (e.g., GTM), and domain/DNS systems, Analytics & UX tools (e.g., GA4, HotJar), Marketing automation (e.g., HubSpot) and CRM platforms (e.g., Salesforce), Performance & SEO tools (e.g., SEMrush, Search Console), Compliance & consent tools (e.g., CookiePro)
Strong understanding of lifecycle data management, automation, and multi-touch attribution
Excellent project management and cross-functional collaboration skills

Company

Viridien

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Viridien is a leader in cutting-edge geoscience.

Funding

Current Stage
Public Company
Total Funding
$1.04B
Key Investors
Onex
2025-03-10Post Ipo Debt· $958.25M
2004-11-05Post Ipo Equity· $85M
1981-01-01IPO

Leadership Team

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Sophie Zurquiyah
Group Chair and CEO
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Company data provided by crunchbase