Horizon Media · 2 days ago
Analyst, Search Engine Marketing
Horizon Media is a leading marketing and advertising firm known for its innovative approach and exceptional workplace culture. The Analyst, Search Engine Marketing will create, implement, and optimize Paid Search campaigns while developing bidding strategies and performance reports for clients.
AdvertisingBrand MarketingDigital Media
Responsibilities
Create, implement, track, analyze and optimize Paid Search campaigns in Google AdWords, Yahoo!, Bing, other search engines, and bid management platforms, including DS3, Marin, Kenshoo, and InsideVault
Develop and employ successful bidding strategies and effective keyword management to hit target acquisition goals and efficiency metrics
Assist in generating weekly, bi-weekly, monthly, and quarterly performance reports for all clients, and ability to recognize and troubleshoot data anomalies
Help develop test design roadmaps, quarterly planning initiatives and business opportunity identification and implementation
Lead portions of weekly reporting calls for clients, including communicating key metrics, goal attainment and optimization opportunities
Qualification
Required
Create, implement, track, analyze and optimize Paid Search campaigns in Google AdWords, Yahoo!, Bing, other search engines, and bid management platforms, including DS3, Marin, Kenshoo, and InsideVault
Develop and employ successful bidding strategies and effective keyword management to hit target acquisition goals and efficiency metrics
Assist in generating weekly, bi-weekly, monthly, and quarterly performance reports for all clients, and ability to recognize and troubleshoot data anomalies
Help develop test design roadmaps, quarterly planning initiatives and business opportunity identification and implementation
Lead portions of weekly reporting calls for clients, including communicating key metrics, goal attainment and optimization opportunities
A dot connecter, able to marry strategic thought and tactical objectives
Eager to advance problem solving skills, with the ability to be solutions oriented
A self-starter, takes initiative
A strong writer and communicator
Able to actively seek out and implement feedback
A hyper detailed oriented individual
An independent worker with strong time management and organization skills
A desire to be nimble and flexible to succeed in a fast-paced and ever-changing environment
A strong team player, willing to roll up your sleeves
A business mature individual who exudes professionalism and respect
Committed to the success of your team
Eager to guide and manage team members, will lead by example
A supporter of and advocate for diversity, equity and inclusion
Preferred
6 months to 1+ years' directly related Search Engine Marketing (Google, Yahoo!, Bing etc.) experience
Exceptional quantitative skills and aptitude including advanced Excel skills
An enthusiasm for learning about Search Engine Marketing on a fast-growing, thriving team
Exceptional analytical skills to measure the success of the SEM programs and to expand upon that success
Strong interpersonal and verbal communication skills, as well as the ability to articulate clearly and effectively in person and in writing
Excellent organizational skills and the ability to juggle multiple responsibilities
Benefits
Health insurance coverage
Life and disability insurance
Retirement savings plans
Company paid holidays
Unlimited paid time off (PTO)
Mental health and wellness resources
Pet insurance
Childcare resources
Identity theft insurance
Fertility assistance programs
Fitness reimbursement
Company
Horizon Media
Horizon Media is the largest and fastest growing privately held media services agency in the world.
H1B Sponsorship
Horizon Media has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (18)
2024 (19)
2023 (6)
2022 (28)
2021 (14)
2020 (8)
Funding
Current Stage
Late StageTotal Funding
unknown2021-12-08Private Equity
Leadership Team
Recent News
2025-12-17
Business Insider
2025-10-16
Company data provided by crunchbase