Figma · 2 months ago
Growth Marketing Manager, Creator & Affiliate
San Francisco, CA • New York, NY • United States
Full-time
Onsite
Senior Level
$122K/yr - $288K/yr
6+ years expFigma is a company on a mission to make design accessible to all, and they are looking for a Growth Marketing Manager to enhance their creator and affiliate marketing programs. This role involves building relationships with creators and partners, curating content, and integrating marketing initiatives into broader business strategies to drive engagement and revenue.
CollaborationDeveloper ToolsProduct DesignSoftwareWeb Apps
Responsibilities
Build and scale Figma’s creator and affiliate marketing program from scratch — developing relationships with creators, communities, and strategic partners who authentically advocate for Figma
Curate and manage a portfolio of creators and affiliates, inspiring them to produce content, campaigns, and stories that generate buzz, drive awareness, and convert new users
Design and operationalize scalable frameworks to leverage partners and codify learnings into playbooks and systems that help the program scale over time
Collaborate across brand, community, and growth marketing to integrate creator and affiliate initiatives into Figma’s broader go-to-market efforts
Launch and measure advocacy campaigns that balance creative experimentation with performance outcomes — from driving signups and engagement to building brand equity
Qualification
Required
6+ years of experience in creator, partnerships, or growth marketing, ideally within a fast-scaling SaaS or consumer brand that blends performance and brand storytelling
A proven track record of building and managing creator or partner programs that drive brand awareness, community advocacy, and measurable business growth
Creative and cultural fluency, with a deep understanding of social trends, online communities, and how to make brands relevant in culture
Strong strategic and analytical skills, including comfort using platforms like Passionfroot, PartnerStack, or Impact to manage and measure program success
A collaborative, entrepreneurial mindset, excited to experiment, build new playbooks, and turn cultural momentum into scalable programs
Preferred
Comfort operating in product-led growth (PLG) environments and aligning advocacy work with user acquisition or engagement goals
Experience managing or collaborating with agencies, contractors, or marketplaces to scale creative production or partner operations
A strong personal interest in design, creativity, or the creator economy, and an instinct for spotting the people and stories that shape culture
Benefits
Health, dental & vision
Retirement with company contribution
Parental leave & reproductive or family planning support
Mental health & wellness benefits
Generous PTO
Company recharge days
A learning & development stipend
A work from home stipend
Cell phone reimbursement
Sales incentive pay for most sales roles
An annual bonus plan for eligible non-sales roles
Company
Figma
Figma is a collaborative design tool that enables teams to create, prototype, and test digital products on one platform.
1001-5000 employees
H1B Sponsorship
Figma has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (47)
2024 (27)
2023 (32)
2022 (35)
2021 (16)
2020 (6)
Funding
Current Stage
Public CompanyTotal Funding
$1.45BKey Investors
Durable Capital PartnersAndreessen HorowitzSequoia Capital
2025-12-08Post Ipo Equity
2025-07-31IPO
2024-07-17Secondary Market· $700M
Leadership Team
Dylan Field
CEO & Co-founder
Evan Wallace
Co-Founder
Recent News
2026-01-11
The Motley Fool
2026-01-11
2026-01-08
Company data provided by crunchbase