Market My Market · 2 months ago
SEO Director - Charlotte, NC
Market My Market specializes in tailored marketing solutions for law firms, medical and dental offices. The SEO Director will oversee strategic and operational aspects of the SEO team, ensuring efficiency and impactful client outcomes while leading initiatives and mentoring team members.
Information TechnologyMarketingSEOWeb Design
Responsibilities
Oversee team efficiency and ensure project timelines are met
Create team KPIs and hold teammates accountable to them
Develop systems to enhance team scalability and manage larger workloads
Provide mentorship and career development opportunities to SEO team members
Responsible for the success and maintenance of high standards of 2-3 SEO Managers and their direct reports
Ensure deliverables align with client-specific goals and quality standards
Track performance metrics, including keyword rankings, organic traffic, and lead generation, across all accounts managed by SEO teammates
Address client feedback and implement strategies to improve satisfaction and retention
Develop and execute strategies for enterprise-level projects such as website migrations, Core Web Vitals optimization, and international SEO
Optimize on-site elements and execute off-site strategies to enhance organic performance
Lead technical SEO efforts, including audits, issue resolution, and tool integration
Monitor and analyze KPIs such as keyword rankings, domain authority, and client NPS (Net Promoter Score)
Review and approve client reports to ensure accuracy and actionable insights
Optimize organic acquisition costs by improving the ROI of SEO efforts
Drive the adoption of innovative tools, strategies, and testing frameworks within the team
Launch and grow SEO efforts in new markets while adhering to local best practices
Enhance brand visibility through thought leadership initiatives such as webinars and case studies
Client Deliverables: On-time delivery of client projects and internal rocks
Organic Traffic Growth: Meet or exceed growth targets across client accounts
Team Utilization: Maintain balanced workloads and optimize billable hours
Client Retention: Increase retention rates through improved service quality
Cost-Per-Lead Reduction: Optimize efforts to reduce acquisition costs
Domain Authority: Implement strategies to enhance domain authority metrics
Qualification
Required
Experience in leading SEO teams and managing projects
Ability to create and track team KPIs
Experience in developing systems for team scalability
Mentorship and career development experience
Proven success in managing SEO Managers and their teams
Strong understanding of client account management and performance metrics
Experience in developing and executing SEO strategies for enterprise-level projects
Technical SEO expertise, including audits and issue resolution
Ability to monitor and analyze KPIs related to SEO performance
Experience in optimizing organic acquisition costs
Ability to drive innovation and adopt new tools and strategies
Experience in launching SEO efforts in new markets
Strong communication skills for client interactions and reporting
Benefits
PTO: 100 hours accrued by pay period per year
Bonus: $5,000 (performance-contingent)
Potential relocation package if necessary
Health insurance (Day 1 eligibility)
401(k) eligibility after one year
Company
Market My Market
Market My Market offers organic and paid lead system, web design site optimization and content services.
Funding
Current Stage
Early StageRecent News
24-7 Press Release Newswire
2024-11-06
Company data provided by crunchbase