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Eulerity · 1 day ago

Growth Marketing Associate

United States

Full-time

Remote

Mid Level

$80K/yr - $95K/yr

3+ years exp

Eulerity is a leading AI-powered marketing platform designed to empower multi-location B2B brands to achieve unparalleled digital marketing success. The Growth Marketing Associate will play a pivotal role in driving user acquisition and activation through targeted marketing campaigns and user journey optimization.

AdvertisingInternetMobile Apps

Growth Opportunities

Responsibilities

Develop and execute targeted, data-driven drip marketing campaigns using email and text messages tailored to guide local business prospects through the onboarding funnel

Utilize modern marketing automation platforms (like Klaviyo, Braze, etc.) to segment audiences, personalize communications, and nurture leads from interest to activation

Create compelling, conversion-focused content and offers designed to engage prospects at the right point in their journey, similar to an e-commerce buying experience

Analyze campaign performance metrics (e.g., open/click rates, conversion to onboarded user) and optimize for maximum ROI

Assist in managing targeted advertising campaigns (e.g., LinkedIn, Paid Social, SEM) to attract and capture local business prospects

Implement and manage Google Analytics 4 (GA4) to track website traffic, user behavior, and conversion funnels

Generate reports and dashboards to provide insights into key performance indicators (KPIs) relevant to the user journey, such as time to conversion and lead source effectiveness

Work with content teams to ensure landing pages and website content are optimized for user acquisition and SEO, attracting the correct local business audience

Serve as a key administrator for our marketing automation and CRM stack, ensuring seamless automation of the user journey

Design and implement complex, multi-channel workflows (email, SMS, etc.) and automation rules to streamline the local business lead management and onboarding process

Develop custom reports and dashboards to track key user activation metrics, such as sign-up to onboarding rate, pipeline velocity, and customer acquisition cost (CAC)

Integrate various marketing and sales tools using AI and workflow automation platforms (e.g., n8n, Lovable) to ensure seamless data flow and process efficiency

Qualification

Growth marketingMarketing automationUser journey optimizationGoogle Analytics 4Email marketingPaid user acquisitionAnalytical skillsTechnical aptitudeCRM managementProblem-solving skillsCommunication skills

Required

3-4 years of experience in growth marketing, ideally within an e-commerce, B2C, or B2SmallB SaaS company

Proven experience building and managing automated user journeys, particularly with email and SMS/text message sequences

Expert-level proficiency with modern marketing automation platforms (e.g., Klaviyo, Braze), with a focus on complex user nurture flows

Familiarity with AI and workflow automation tools such as n8n or Lovable to integrate platforms and automate processes

Strong understanding of user journey optimization, lead nurturing, and conversion rate optimization (CRO)

Proven experience with website analytics tools, particularly Google Analytics 4 (GA4), with a focus on funnel metrics

Demonstrated success in managing and optimizing paid user acquisition campaigns (e.g., Paid Social, SEM, LinkedIn)

Excellent analytical, problem-solving, and communication skills, with a talent for writing compelling, conversion-focused copy for emails, texts, and ads

Ability to thrive in a fast-paced, dynamic environment

Strong technical aptitude and ability to learn complex software quickly

Experience with CRM management