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Analyst, Sales Research & Insights jobs in United States
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The E.W. Scripps Company · 1 month ago

Analyst, Sales Research & Insights

The E.W. Scripps Company is seeking a detail-oriented Analyst to join the Sales Research & Insights team. This role will focus on providing network performance metrics and actionable insights to support CTV/Digital sales efforts, collaborating with various teams to enhance revenue generation.
PublishingDigital MediaMedia and EntertainmentAdvertisingJournalism

Responsibilities

Collect, analyze, and interpret audience data (Nielsen, MRI, iSpot, etc.) for recurring sales reports and ad hoc requests
Synthesize information from multiple data sets into digestible insights to be used effectively by our Sales team to drive revenue
Develop a deep understanding of data to discern between actual performance issues and data integrity errors to ensure accurate reporting and analysis
Proactively develop external facing materials for advertising clients (e-blasts, trade ads, etc.)
Work with the marketing team to produce impactful ROI research analyses for brand partnerships
Partner with the design team to position research data in a creative, concise, and compelling manner

Qualification

Data analysisExcelPowerPointNielsen systemsData visualizationCommunication skillsProject managementAttention to detail

Required

Bachelor's Degree in Media, Communications, Marketing, Math/Statistics, or a related field
Minimum 1 year of experience in a TV research role required
Excellent personal computer skills, including Excel and PowerPoint
Strong math and data analysis skills are necessary, along with the capability of transforming large data sets from multiple sources into actionable insights
Experience with MRI-Simmons and various Nielsen systems, including National TV Toolbox (Nielsen MRI Fusion, R&F, etc.), NNTV, Ad Intel, and Nielsen Buyer Insights
Solid written and verbal communication skills required. Must be able to effectively communicate and be comfortable presenting
Strong data visualization skills needed. Also, the ability to give creative direction to the design team to create compelling sales materials
Ability to work both independently and with a team, bringing strong organizational abilities, project management skills, and impeccable attention to detail
Strong work ethic and must be able to handle multiple assignments at once in a fast-paced environment

Preferred

Generally, 2-5 years experience in a related field preferred
Experience with digital measurement and CTV sales positioning a plus
Familiarity with iSpot, Qualtrics, Cint, developing and executing primary/custom research studies a plus

Benefits

A career path to grow your professional experiences
Full medical, dental and vision benefits, as well as certain other health and wellness benefits
Retirement savings plan with company match
Other key company benefits include disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program. More details about timing and conditions of benefits eligibility and other plan terms and conditions will be provided upon hire.

Company

The E.W. Scripps Company

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Serves audiences and businesses through a growing portfolio of television, radio and digital media brands.

Funding

Current Stage
Public Company
Total Funding
$750M
Key Investors
Sinclair Broadcast
2025-11-17Post Ipo Equity
2025-07-29Post Ipo Debt· $750M
1988-06-29IPO

Leadership Team

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Meredith Delaney
President & CEO
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Bill Siegel
Vice President/General Manager WPTV & WHDT
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Company data provided by crunchbase