Animoca Brands · 1 day ago
NUVA Marketing Manager
United States
Full-time
Remote
Senior Level
5+ years expAnimoca Brands is a Web3 leader that leverages tokenization and blockchain to deliver digital property rights to consumers. The Marketing Manager will strategize and execute marketing initiatives to grow NUVA’s audience and manage community engagement across various platforms.
AppsBlockchainCasual GamesDeveloper PlatformMetaverseVideo Games
Responsibilities
Strategize, plan, and execute marketing initiatives to grow NUVA’s audience, brand awareness, and protocol engagement
Track and analyze key engagement metrics to optimize content and campaigns
Support the creation of NUVA blog / article content for distribution across NUVA’s channels
Work with AB’s Events / Marketing team to develop key marketing materials in relation to NUVA
Manage and organize the end-to-end operation for all NUVA community building initiatives including events such as Twitter Spaces, podcasts, in-person events etc
Oversee and manage community management vendors covering platforms such as NUVA’s Discord and Telegram
Actively monitor all mentions of NUVA across social media platforms and news outlets and flag, manage and address any adverse news / negative sentiments
Establish and ensure best practices / standards and high engagement in NUVA’s online communities, fostering a positive, informative, and inclusive atmosphere
Own day-to-day operations of the NUVA Finance X handle, including creating posts and threads that highlight the platform’s mission / narrative, products and development etc
Collaborate with the art/design team to craft compelling, high quality visual assets to facilitate posts and campaigns, including videos, animations, graphics, charts etc
Actively engage throughout Crypto Twitter using the NUVA Finance handle, such as engaging with KOLs, other RWA and DeFi protocols etc., expanding and uplifting NUVA’s reach and reputation in the space
Qualification
Required
5+ years of experience in marketing, with a proven track record in successfully growing Web3 brands
Deep interest in and strong understanding of Web3, RWA and DeFi
Strong portfolio of creating viral, thought-leading content and effective community engagement
Strong strategic marketing skills — from concept to execution and analysis
Outstanding written and verbal English communication skills. Cantonese and Mandarin Chinese are a plus. Additional languages are preferred
Basic graphic design skills / knowledge are a plus
Self-motivated and proactive; able to lead projects, adapt quickly, and deliver on tight deadlines
Prior experience in liaising with external vendors and coordinating cross-functional teams
Familiarity with performance analytics tools for social media
Creativity and adaptability in a fast-paced, evolving environment
Preferred
Bachelor's degree in Marketing, Communications, Business, or a related field preferred but not mandatory
Benefits
Comprehensive Benefits Package
Medical, life, and transportation allowances
Company
Animoca Brands
Animoca Brands is a metaverse and gaming company focused on driving digital property rights through NFTs.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
$863.21MKey Investors
FutureverseNEOMTrue Global Ventures (TGV)
2024-06-28Corporate Round· $5M
2023-11-01Series Unknown· $20M
2023-10-24Secondary Market· $11.9M
Leadership Team
Robby Yung
CEO of Investments
Jared Shaw
Chief Financial Officer
Recent News
2026-02-05
2026-02-03
2026-02-03
Company data provided by crunchbase