Highwire · 2 months ago
Senior Account Executive (B2B Technology)
Dallas, TX
Full-time
Hybrid
Mid, Senior Level
3+ years expHighwire is a strategic marketing communications agency that partners with ambitious companies in various sectors. The Senior Account Executive will lead PR initiatives for B2B technology clients, managing projects and client communications while driving media relations and content development.
Public RelationsSocial Media
Responsibilities
Lead tactical execution of key PR program elements including media relations, analyst relations, awards, speaking, and content
Manage projects from concept through completion, ensuring alignment with strategic goals, timelines, and budgets
Lead regular client communications, including owning and facilitating weekly PR calls and check-ins
Serve as a reliable, go-to resource for clients, offering strategic counsel—even under high-pressure or reactive circumstances
Develop and present quarterly campaigns and PR plans, incorporating creative themes, trendscapes, and thought leadership
Track competitor activity and identify timely opportunities for client commentary and positioning
Participate in media training sessions, developing key messages and handling all session follow-up
Develop budget recommendations and team priority allocations to support client needs
Own and lead media relations efforts, with strong existing relationships across at least 10 key business and industry publications
Consistently develop and deliver proactive, creative pitches that generate coverage and drive results for clients and the agency
Identify emerging media opportunities and trends, sharing insights across teams to inform strategy and spark new ideas
Utilize social and digital channels strategically to amplify earned media and engage with influencer communities
Support and participate in social media influencer campaigns, integrating content and coverage amplification strategies
Measure and report on the ROI of communications activities, using analytics to optimize future efforts
Provide coaching to junior team members to strengthen media relationships and elevate pitching skills
Plan and create strategic content as part of both campaigns and broader PR programs
Write and edit a wide range of high-impact materials, including: Press releases, pitches, and Q&As, Award submissions and speaking abstracts, Contributed articles, blog posts, and executive bios, Fact sheets, backgrounders, briefing books, and internal client correspondence
Deliver clear, timely, and articulate communication with clients and internal teams
Produce creative, consistent, and media-ready pitches that drive placements
Lead reporting efforts, leveraging analytics tools to measure results and refine strategies
Present performance updates and campaign insights clearly and confidently to clients
Collaborate across departments and specialty teams to ensure seamless service integration
Help evaluate and implement AI tools into workflows to increase efficiency, speed, and creativity
Mentor junior team members through coaching, feedback, and day-to-day support
Foster a collaborative team environment that encourages open communication, shared learning, and creative thinking
Model a respectful, proactive, and professional attitude across all teams, clients, and agency partners
Support strong team dynamics by managing up and down effectively
Participate in new business efforts, from research to presentation
Contribute to Highwire's thought leadership by writing blog posts and engaging with our social channels
Attend and encourage participation in networking events and industry panels
Help identify opportunities for operational or cultural improvements and share ideas with leadership
Set and track quarterly goals with your manager, taking ownership of your professional growth
Prioritize responsibilities based on impact, client goals, and internal workflow
Drive projects forward independently, without requiring frequent check-ins or reminders
Identify opportunities for improvement—whether skills, tools, or processes—and propose actionable solutions
Consistently meet deadlines or communicate proactively when changes arise
Engage in industry networking and development opportunities regularly
Qualification
Required
3–5 years of PR/communications experience in an agency setting
Background in B2B technology sectors such as AI, cybersecurity, SaaS, infrastructure, or enterprise IT
Demonstrated success in developing media relationships and securing impactful placements
Strong writing and editing skills across a variety of formats and audiences
Experience managing multiple priorities and leading day-to-day client work
Comfort with data, analytics, and ROI reporting
A growth mindset, collaborative spirit, and desire to lead within a team environment
Benefits
Competitive salary with merit-based opportunities for growth
Flexible hybrid work model tailored to your schedule and lifestyle
Generous vacation policy, including extended summer and winter breaks
Early log-off on Fridays through our Empower Hours program
401(k) plan with employer matching
Comprehensive medical, dental, and vision coverage, plus FSA options
Paid parental leave
Commuter benefits
Home office equipment stipend
Annual Growth Mindset Stipend for books, events, or learning experiences
Monthly technology reimbursement
Wellness benefit program for mental and physical health
Donation matching program
Mentorship and ongoing professional development opportunities
Monthly recognition and team celebrations
Employee referral and new business referral bonuses
Quarterly Highwire events and team gatherings
Dog-friendly office environment
A supportive, inclusive, and collaborative workplace where you can grow and do your best work
Company
Highwire
Highwire is a strategic marketing communications agency built at the intersection of innovation and industry.
51-200 employees
H1B Sponsorship
Highwire has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2022 (2)
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
Shamrock Capital Advisors
2022-09-15Private Equity
Leadership Team
Mallory Cloutier
Senior Vice President
C
Carol Carrubba
President
Recent News
J.R. O'Dwyer Company, Inc.
2025-04-14
2024-04-25
Company data provided by crunchbase