The Farmer's Dog · 6 hours ago
Senior Counsel, Marketing
The Farmer's Dog is dedicated to transforming pet health through innovative, personalized pet food solutions. They are seeking a Senior Counsel, Marketing to manage advertising and marketing legal issues, provide counsel to various departments, and support compliance needs while mitigating legal risks.
Consumer GoodsE-CommerceFood and BeveragePersonalizationPetSubscription Service
Responsibilities
Reporting to and working alongside the Lead Marketing Counsel, you will serve our Brand, Acquisition, and Retention departments (and other related business partners), providing proactive, efficient and practical advice and counsel on a wide array of advertising and marketing issues, including by vetting media and communications materials and analyzing advertising substantiation issues
Deepen accessibility for our marketing teams through direct management and processing of claims review requests and proactive support of business needs on issues common to our business (offers, influencers, testimonials, giveaways)
Draft and negotiate marketing-focused agreements, some including media, sponsorship, promotion, music, influencer, partnership, talent and agency agreements and more
Collaborate with the Lead Marketing Counsel on the development and creation of training materials, guidelines and other legal marketing resources for our marketing teams
Manage the Company’s trademark portfolio and assist with other intellectual property matters
Stay apprised of all federal and state advertising law and related legal developments applicable to our business and keep leadership and business units apprised of important matters
Qualification
Required
8+ years (post-law school) of relevant marketing legal experience, with law firm experience required
J.D. from an ABA accredited law school and admission to the NY bar
Strong working knowledge of marketing laws and regulations
Strong thought leadership and business partnering skills at all organizational levels, with an ability to manage tight timelines and shifting priorities
Excellent communication (written and verbal) skills, the highest attention to detail and ability to communicate clearly and productively with non-legal colleagues
Willingness to be flexible and proactive in solving complex challenges, with a proven track record of understanding business needs, finding creative solutions and balancing the interplay between legal and business risk
Thrive in a fast-paced environment, are a self-starter, able to prioritize effectively and work both independently and as part of a growing team
Preferred
Big Law and in-house experience preferred
Benefits
Dog-friendly office in Greenwich Village
Market-competitive compensation and equity packages
Comprehensive Healthcare, Dental, and Vision
Company supported mental health benefits
12 week paid parental leave
Competitive 401k plan with company match
Flexible PTO
Discounted fresh food for your pup
Your pet interrupting video calls (and in-person meetings) is now a feature, not a bug
Company
The Farmer's Dog
The Farmer's Dog is a pet food company that offers fresh dog food with online services.
Funding
Current Stage
Late StageTotal Funding
$103.1MKey Investors
Insight PartnersShasta VenturesForerunner
2020-01-15Series C· $54M
2019-01-15Series B· $39M
2017-05-18Series A· $8.1M
Recent News
2025-10-24
Company data provided by crunchbase