Anta · 2 weeks ago
Sr. Product Line Manager
Santa Monica, CA
Full-time
Onsite
Senior Level
$140K/yr - $160K/yr
7+ years expANTA is a leading sportswear company in China, and they are seeking a highly motivated and experienced Sr. Product Line Manager. In this pivotal role, you will lead cross-functional teams throughout the entire product creation process while shaping the strategic direction of the global basketball footwear and apparel category.
ManufacturingRecreationSporting GoodsSports
Responsibilities
Lead the end-to-end product creation process, ensuring all milestones are met on time and on budget
Collaborate closely with Design, Development, and Merchandising teams to deliver innovative and consumer-driven product assortments
Develop seasonal and long-term product strategies aligned with brand and business objectives
Translate consumer insights and market trends into actionable product briefs
Monitor competitive landscape, pricing, and product performance to inform decision-making
Drive clear communication and accountability across cross-functional teams
Lead key product reviews, ensuring alignment on product direction, pricing, and go-to-market strategy
Foster a collaborative, high-performance culture within the product creation process
Qualification
Required
7–10 years of related experience in product line management, product merchandising, or product development, ideally in basketball or performance footwear
Bachelor's degree in Business, Product Management, or a related field
Deep understanding of the global basketball footwear market and consumer landscape
Proven ability to translate consumer insights into actionable product briefs and business strategies
Strong track record of influencing cross-region and cross-functional stakeholders and driving alignment in a matrixed organization
Strategic thinker with excellent analytical and problem-solving skills
Highly organized, detail-oriented, and adaptable in a fast-paced, dynamic environment
Strong communication, presentation, and interpersonal skills
Passionate about sports, innovation, and delivering meaningful consumer experiences
Benefits
Year-end bonuses
Relocation assistance
Healthcare insurance
Retirement plans
Professional development opportunities
And more
Company
Anta
Anta is a sportswear brand that engages in the design, manufacturing, and marketing of sportswear.
10001+ employees
H1B Sponsorship
Anta has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
2024 (3)
Funding
Current Stage
Public CompanyTotal Funding
unknown2007-07-10IPO
Leadership Team
Ding Shizhong
Founder, Chairman and CEO
Recent News
2026-01-13
Company data provided by crunchbase