Hilma · 2 days ago
Social Media Coordinator
Brooklyn, NY
Contract
Hybrid
Entry, Mid Level
$35/hr - $40/hr
2+ years expHilma is a female-founded company that creates natural remedies backed by clinical research. They are seeking a highly creative and detail-oriented Social Media Coordinator to manage their social channels, focusing on Instagram and TikTok, and drive community engagement.
BiotechnologyFitnessHealth CareOrganicPersonal Health
Responsibilities
Content creation for Hilma’s Instagram and Tiktok accounts
Independently shoot, edit, and deliver mobile-first content for short-form video platforms
Design informational graphics for Instagram and Instagram stories
Propose new strategies and creative development for Hilma’s social media channels, specifically Instagram + Tiktok
Develop new content franchises across social media platforms
Monitor trends and propose agile content opportunities in real time
Act as platform expert for short-form video—staying ahead of features, algorithm changes, and community culture
Coordinate with Brand Marketing Manager to create content to promote key marketing moments
Coordinate with the Hilma retail team to create content that promotes Hilma’s retail presence
Coordinate with the Hilma growth team to create content for digital ads
Own the social media calendar
Own weekly/monthly performance reporting across Instagram and Tiktok
Build insightful recap decks highlighting wins, performance trends, areas of opportunity, and next steps
Recommend content and strategy optimizations based on both quantitative data and qualitative observations
Reply to DMs and comments in Hilma brand voice on both Instagram and TikTok
Interact with other accounts in Hilma brand voice on both Instagram and TikTok
Qualification
Required
2+ years of social media management experience specifically on Instagram and Tiktok
Must be comfortable on camera and filming content
Proficiency in editing tools like Splice, CapCut, Adobe Premiere, and in-app editing suites
Creative extrovert who loves interacting with people and brainstorming new ideas
Organized self-starter who can work quickly
Excellent communication, time management, and attention to detail
Open to wearing many hats to learn + grow within the organization (a ‘no task is too small' spirit!)
Bachelor's degree in Marketing, Communications, Media Production, or a related field
Preferred
Design experience is preferred, particularly with Sketch, Canva, and Adobe Creative Suite
Copywriting experience is a plus
Interest + experience in wellness + digestive health is a plus
Company
Hilma
Hilma creates quality products and natural remedies to support health when needed it most.
2-10 employees
Funding
Current Stage
Early StageTotal Funding
$2.98M2022-11-17Acquired
2021-08-25Seed
2021-01-01Seed
Leadership Team
Hilary Quartner
Co-Founder & Advisor
Lily Galef
Co-founder and Chief Brand Officer
Recent News
Company Ventures
2025-08-14
Company data provided by crunchbase